[Case Study Release] Perfect Corp. Provides AI Skin Diagnostic Tool 'Skin Care Pro' to Yamada Bee Farm's Directly Managed Stores

Perfect Corp. (hereinafter, Perfect Corp.), which champions the slogan 'Making consumers' lives more beautiful,' has provided its AI skin diagnostic tool 'Skin Care Pro' to Yamada Bee Farm Co., Ltd.'s (hereinafter, Yamada Bee Farm) directly managed stores. This has enabled skin diagnosis in approximately 30 seconds and personalized product recommendations based on the results, contributing to improved quality of customer interaction and acquisition of new customers.

Please refer to the details of this case study below.

Yamada Bee Farm's Case Study on Utilizing Skin Diagnosis

### Background of Introduction

Yamada Bee Farm, while enjoying high recognition as a food and health food brand, aimed to further improve its customer service quality to expand its cosmetics business. Specifically, strengthening "counseling sales" that deeply understands customer concerns and leads to appropriate proposals was a crucial challenge.

Furthermore, at the time of introduction, product trials were restricted due to the impact of the COVID-19 pandemic, necessitating a customer service system that could objectively convey the necessity of products in a non-contact manner, allowing customers to choose with confidence. Against this backdrop, 'Skin Care Pro,' an AI skin diagnostic tool capable of quantifying skin conditions, was adopted as a means to create natural conversation starters and support the building of trust.

### Deciding Factors for Adopting AI Skin Diagnostic Tool "Skin Care Pro"

#### Ease of use due to analysis speed
Skin diagnosis is completed in approximately 30 seconds, allowing even passers-by or customers with limited time to experience it without burden.

#### Integrated system from skin diagnosis to product proposal
In addition to quantifying skin conditions, the system consistently displays concrete advice based on analysis results and recommendations for in-house products. This enables smooth progression from customer interaction to product proposal.

#### Intuitive operability
With a simple and easy-to-understand UI, even staff unfamiliar with digital devices can operate it intuitively immediately after introduction.

### Store Initiatives

The AI skin diagnostic tool "Skin Care Pro" is installed on tablet devices and is in permanent operation at two stores, while being utilized at events in other stores.

#### Consistent provision from skin diagnosis to product proposal
When a face image is captured with a tablet for skin diagnosis, advice based on 7 diagnostic items and recommended products are automatically displayed on the screen. This allows for smooth progression from diagnosis to proposal according to Skin Care Pro's operational flow.

#### Enhanced store traffic flow and improved experience value
In some stores, a light-equipped display is set up next to the tablet. By brightly illuminating the face, this enhances satisfaction with the photo-taking experience and draws the attention of passers-by.

### Effects of Introduction

Since its introduction, multifaceted results have been confirmed, including improved customer service efficiency and new customer acquisition at stores, as well as enhanced staff proposal capabilities and strengthened customer relationship building.

#### Improved customer service efficiency
Skin diagnosis is completed in just 30 seconds, eliminating customer waiting time and achieving smooth customer service.

#### Stabilized customer service quality
With concrete advice and recommended products displayed alongside diagnostic results, even inexperienced staff or those who were uncomfortable with counseling can provide consistent quality customer service.

#### Improved new customer acquisition rate
Proposing "AI skin diagnosis" to customers who visit for food products has led to initial purchases of cosmetics, contributing to the acquisition of new customers.

#### Building customer trust
Objective diagnostic results serve as a starting point for natural communication, shortening the psychological distance with customers and smoothly guiding them to product trials after building trust.

#### Enhanced brand trust and promotion of repeat visits
The ability to visualize changes in skin condition through continuous measurement fosters a desire for repeat visits. Furthermore, evaluations such as "I gained confidence in my current care" have been received, contributing to enhanced brand trust.

### About Perfect Corp.'s AI Skin Diagnosis

Perfect Corp.'s proprietary AI realizes skin diagnosis simply by taking photos with a smartphone or tablet camera.
Measures 15 types of skin concerns such as acne, pores, and wrinkles, as well as skin type and skin age, in just a few seconds.
Accurately recognizes the skin condition of all users, regardless of skin type, age, or ethnicity.
High accuracy approved by dermatological research.

Click here for details on AI skin diagnosis.

### About Perfect Corp.

Official Website

Founded in 2015, Perfect Corp. provides AI skin analysis, virtual try-on, and personalized services to cosmetic brands, fashion brands, retailers, salons, and clinics. It is a technology group promoting "Beautiful AI," technology to make consumers' lives more beautiful.

With bases in Japan, North America, Europe, China, Taiwan, and India, it operates services in over 60 countries (as of 2025). By fusing beauty and technology, and fashion and technology, it connects consumers and brands.