Gose City, Nara Prefecture, Introduces Value Design's Local Payment Furusato Nozei Service "Furumachi Pay"

Pay Cloud Holdings Inc. (TSE Growth: 4015), through its subsidiary Value Design Co., Ltd. (Headquarters: Chuo-ku, Tokyo; Representative Director and President: Hideharu Hayashi; hereinafter "Value Design"), which operates cashless service businesses, announced that its local payment Furusato Nozei service "Furumachi Pay" has been introduced in Gose City, Nara Prefecture. With Gose City, Nara Prefecture, the number of municipalities adopting "Furumachi Pay" has reached 28.

Furusato Nozei donations via "Furumachi Pay" will begin to be accepted in Gose City, Nara Prefecture, from April 1, 2026.

[Gose City, Nara Prefecture "Furumachi Pay" website] https://furumachi-pay.jp/p/goseshi

Gose City, Nara Prefecture, Introduces Furumachi Pay

Value Design provides "Furumachi Pay," a local payment Furusato Nozei service that expands the range of Furusato Nozei return gifts from "goods" to "experiences," creating an environment where visitors can easily make donations locally. The company collaborates with businesses promoting regional revitalization and local activation to introduce and popularize "Furumachi Pay" to municipalities. This initiative is a collaboration with J&J Gift Co., Ltd. (Headquarters: Toshima-ku, Tokyo; Representative Director and President: Takuya Takei; hereinafter "J&J Gift"), which develops regional activation projects.

Gose City, Nara Prefecture, which has now introduced "Furumachi Pay," is located in the southwestern part of the Yamato Plain in Nara Prefecture, a lush green city with mountains like Mt. Kongo and Mt. Katsuragi forming a range, extending from the southeastern hills at their base to the plains. Regarding the introduction of "Furumachi Pay," a Gose City official stated, "We believe that through 'Furumachi Pay,' visitors will be able to experience the charm of the region on the spot while making donations. We also expect Gose City to become more vibrant through such experiences and the use of local stores."

The stores and facilities where "Furumachi Pay" can be used are those that have agreed to this initiative after visits and explanations by Thank You Kanko Co., Ltd. (Headquarters: Gose City, Nara Prefecture; Representative Director and President: Akito Nakajima), a travel agency operating in the city, and JTB Partner Sales Division West Japan Sales Department. At the start, there will be a total of 23 locations, including Higashigawa Saketen, Kamokimi no Yu, and Cafe & Minpaku Omoya Morimoto. Gose City, Nara Prefecture, plans to further expand the number of "Furumachi Pay" member stores in the future, aiming to create various donation scenes.

Value Design will continue to support regional revitalization by promoting "Furumachi Pay," which further highlights the appeal of each municipality and serves as a bridge for more visitors to connect with local governments.

Stores and Facilities where "Furumachi Pay" can be used

Store/Facility Name

Website, etc.

Akebono

https://www.akebono-nara.com/

Umemoto Tofu Shop

https://umemoto-tofu.jp/

Kakinohazushi Yamato Gose Store Yamato Sushi Musoan

https://www.kakinoha.com

Kataue Shoyu

http://www.asm.ne.jp/~soy/

Katsuragi Sanroku Farm Co., Ltd.

https://katsuragi-sanroku.farm

Kamokimi no Yu

https://kamokiminoyu.net/

Cafe & Minpaku Omoya Morimoto

https://www.omoya-morimoto.jp/

Kofun Cafe Midoro

https://official-caption.com/kofuncafe-midoro/

Kominka no Yado Katsueimon

https://www.kominka-gurashi.com/

Sakura Chaya

https://gose-sakurachaya.my.canva.site/

Sanroku Shizenjuku Umeda Farm

https://36umeda.com/

Yubin Nagara-kan Tegami Cafe

https://tegamicafe.jp/

Gose no Yado Tayumu

https://tayumu-gose.studio.site/

patisserie petit ami

https://www.petitami.shop/

Tsumugu

https://tsumugu-nara.com/cafe/

Morison Fountain Pen & Cafe

https://www.morisonfactory.co.jp

Yamato Shiki Shunsai Byaku-un-an

https://byaku-un-an.rest

Higashigawa Saketen

https://www.higashigawa-saketen.com

Toraya Kaho

https://www.toraya-gose.com/

Sushiyoshi

ー

Gose Machi Ryori Koe

ー

Yanagiya

ー

Thank You Taxi Co., Ltd.

ー

About Gose City, Nara Prefecture (https://www.city.gose.nara.jp/)