Shinsaibashi PARCO Undergoing Large-Scale Renewal Across Approximately 50 Zones and 2,000 Tsubo!

Shinsaibashi PARCO is undergoing a renewal spanning approximately 50 zones and 2,000 tsubo from February to October 2026. This release introduces the renewal details for 6 stores, covering approximately 1,500㎡, as the second phase. Through phased renovations, Shinsaibashi PARCO aims to evolve into a facility where visitors can discover something new each time, by incorporating advanced domestic and international brands and new experiential value. The visuals for "THE MOVE BEGINS" campaign, symbolizing this renewal promotion, will also be progressively rolled out in line with the renewal's progress, following the flow from the first phase release. For the second phase, Julian Song, a fashion photographer from China who has worked on a wide range of advertising expressions from maison brands like Hermès and Louis Vuitton to UNIQLO, has been appointed. This expresses the people of Osaka, with their unique and diverse styles, heading towards the renewed PARCO. Special website here: https://shinsaibashi.parco.jp/page/newrenewal2026/ **Popular Brands' Second Japan Store and Korean Brands Opening** On the 1st floor, which serves as the face of "Shinsaibashi" and "Midosuji," the Korean fragrance brand "TAMBURINS" will open. The 1st floor is positioned as a "GATE" combining classic and trend, gathering luxury/designer/domestic/global brands, and this opening will further enhance the floor's appeal. On the B1 floor, which is creating new vibrancy with the opening of "STARBUCKS RESERVE® Café" and apparel stores, a new store "World of Flight Osaka" by "Nike" will open. In addition to the latest footwear, apparel, sportswear, bags, and accessories, Osaka-exclusive items are also planned. On the 4th floor, the Korean lifestyle shop "NICE WEATHER" will open, and two other stores will relocate and reopen, refreshing the floor. Shinsaibashi PARCO plans to sequentially open more renovated stores in the future. **TAMBURINS** April 24 (Fri) 1F NEW OPEN TAMBURINS is a perfume brand that explores unconventional beauty. It expresses the true depth of scent by combining storytelling inspired by various scenes scattered throughout the world with sophisticated and delicate perfumery techniques. It is a brand that attempts sensory communication beyond mere experience through content that reinterprets various artistic elements such as objects, paintings, and performances in an exhibition-style space woven with stories. **OPENING CAMPAIGN** ・Customers who purchase SUMMER TAILS PERFUME 11ml / 50ml / HAIR OIL / HAIR PERFUME SCRUNCHIE will receive a PERFUME 2ml. ・Customers who purchase HAIR PERFUME will receive a HAIR PERFUME MINI SCRUNCHIE. ・Customers who purchase PERFUME 50ml at TAMBURINS will receive a PERFUME DISCOVERY SET. This set consists of PERFUME 2ml (5 types) and a PUPPY CASE KEYRING. *While supplies last. **World of Flight Osaka** May 1 (Fri) B1F NEW OPEN JORDAN BRAND's second Japan store, "World of Flight Osaka," will open at Shinsaibashi PARCO. It will offer footwear, sportswear, streetwear, bags, and accessories for men, women, and kids. Additionally, exclusive collections and original patches in collaboration with Osaka-based designers and artists are planned. Unique experiences such as WORKSHOPs for customization and SNKRS Pick-UP will also be available. **OPENING CAMPAIGN** Commemorative Gift & Photo Booth To celebrate the opening, customers who spend ¥20,000 (tax included) or more will receive an original World of Flight Osaka clear pouch (including a key charm & sticker). Furthermore, a self-photo booth will appear where you can take portraits with original frames. *While supplies last. *Photo booth period: May 1 (Fri) - May 6 (Wed) **NICE WEATHER** May 22 (Fri) 4F