Shinsaibashi PARCO Undergoing First Major Renovation Since Opening! Refreshing Approximately 50 Zones / 2,000 Tsubo to Create New Experiential Value

Shinsaibashi PARCO will undergo its first major renovation since its opening in 2020.

The 5th-anniversary project held in 2025, themed "Premonition," expressed signs of impending change throughout the building.

Following this "prelude," multiple floors within the building will be refreshed. The renovation will be gradually rolled out from February to October 2026, covering approximately 50 zones and 2,000 tsubo.

Shinsaibashi PARCO has always offered unique value as a "highly sensitive cultural hub" where fashion, art, and entertainment intersect. This renovation will further develop these strengths, incorporating cutting-edge domestic and international brands and new experiential value, aiming to become a landmark in Shinsaibashi, the premier international commercial city in Western Japan, evolving into a facility where visitors discover something new with each visit.

Concentration of Noteworthy Domestic and International Brands to Create New Value

In April, "STARBUCKS RESERVE® Cafe," a new style of cafe bakery by Starbucks, will open for the first time in Western Japan. In fashion, highly sensitive brands with global recognition such as "TOGA," "AMBUSH®," and "GANNI" will also open.

Additionally, on the 5th floor, Tokyo-based street brand "YEN TOWN MARKET® OSAKA" and "crocs" will open. On B1F, "studiolab404.com," known for its selections that defy existing values, and the amusement toy shop "MEDICOM TOY WEST" will also appear. A diverse range of brands will gather, radiating new appeal. Shinsaibashi PARCO plans to sequentially open more renovated stores in the future.

The first phase of the release introduces all 14 stores opening in April, including 4 stores making their debut in the area.

2F

The 2nd floor will be completely renovated in phases, changing its floor title to "COLLECTIVE SENSES."

It will become a floor where diverse values and sensibilities intersect, centered on fashion.

The theme is to create a space where brand worldviews overlap and styles coexist borderlessly, evolving into a place where unique collection brands line up, allowing visitors to choose and express their own style.

In April, three highly sensitive brands with global recognition, originating from cities like Tokyo and Copenhagen, such as "TOGA," "AMBUSH®," and "GANNI," will open.

Furthermore, jewelry brands and domestic brands are scheduled to open from June onwards.

TOGA

"TOGA," a Japanese brand launched in 1997, will open its second store in Kansai. In addition to the runway collection TOGA, pre-collection TOGA PULLA (women's), TOGA VIRILIS (men's), and TOGA TOO (unisex), popular accessories, leather goods, and shoes will be available.

OPEN date: April 24 (Friday)

OPENING event: Limited edition product sales

・Double metal belt Color: black, yellow *Shinsaibashi PARCO limited color Size: one ￥35,200 (tax included)

・Belt bag Color: black, yellow *Shinsaibashi PARCO limited color Size: one ￥75,900 (tax included)

・Novelty Pin set will be randomly distributed to customers who purchase ￥35,000 (tax included) or more.

AMBUSH® WORKSHOP SHINSAIBASHI

AMBUSH, which began as an experimental jewelry brand capturing Tokyo culture by YOON and VERBAL with POP ART at its core, will open.

Its iconic POW!® motif has attracted attention from media and artists worldwide. Currently, to further express the brand's concept, apparel has been added as a "canvas" for jewelry, evolving into unisex collection designs.

OPEN date: April 24 (Friday)

GANNI

Danish fashion brand GANNI will open its Shinsaibashi PARCO store on April 24 (Friday), following its Shibuya PARCO store.

On the opening day, April 24 (Friday), original catering inspired by GANNI will be provided for a special experience.

OPEN date: April 24 (Friday)

OPENING event: Limited edition pouch sale ￥36,500 (excluding tax) / 50 pieces *While supplies last

B1F

The B1F floor title will be renewed to "COMPLEX HUB," serving as an "entrance connecting Shinsaibashi and PARCO" where unique shared spaces and brand worldviews intersect. The entrance itself will also be revamped, transforming into a new face. The opening performance for the entrance's spatial production device will be handled by COSMIC LAB, an Osaka-based creative team known for projects like the "Misono Daiuchu Exhibition."

They will create new experiential value with their unique worldview. Furthermore, with the first opening of "STARBUCKS RESERVE® Cafe" in Western Japan, the value as a "place to stay" will be enhanced, creating a purpose for visiting itself.

STARBUCKS RESERVE® Cafe

"Starbucks Reserve® Cafe," a new style of cafe bakery developed by Starbucks, will open for the first time in Western Japan at Shinsaibashi PARCO.

This will be the largest Starbucks Reserve® Cafe in terms of floor area, designed with the concept of "Milanese Kissaten," fusing Milanese bar culture with Japanese kissaten culture, creating a third place that incorporates elements of both.

OPEN date: April 10 (Friday)

*Business hours: 8:00-22:30

studiolab404.com

"studiolab404.com," a women's select shop from Yutenji, Tokyo, will open its first store in Kansai at Shinsaibashi PARCO. It offers a selection of cutting-edge international brands, original labels, vintage clothing focused on deadstock, and lifestyle proposals. The shop name incorporates the internet error code "404," signifying a desire for a "fresh start" or "refresh."

OPEN date: April 10 (Friday)

OPENING event: For three days only, from April 10 (Friday) to 12 (Sunday), customers who purchase ￥30,000 (tax included) or more will receive an original tote bag.

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