PARCELLE JEWELRY Ehime Matsuyama Store (Iyotetsu Takashimaya) Announces May Jewelry and Events
PARCELLE JEWELRY's Ehime Matsuyama store at Iyotetsu Takashimaya announces its May jewelry collection and events. This includes the "Kunpu" (gentle breeze) themed green jewelry, a visit from founding member Yoko Miyamoto for a CARAVAN & STONE marché, and a Pearl TRUNK SHOW, all aimed at enhancing customer experience.
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- 📰 Published: May 8, 2026 at 17:00
- 🔍 Collected: May 8, 2026 at 08:31
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PARCELLE JEWELRY Ehime Matsuyama Store (Iyotetsu Takashimaya Main Building 1F, Accessory sales floor)
PARCELLE JEWELRY (PARCELLE Inc. / Headquarters: Shibuya-ku, Tokyo, Representative Director: Kotoe Shinada), a jewelry brand originating from Ebisu, Tokyo, delivers one-of-a-kind handcrafted jewelry made by Japanese artisans, based on the concept of "jewelry that stays close to your heart."
At the PARCELLE JEWELRY Ehime Matsuyama store, the first permanent store in the Chugoku-Shikoku region, we will introduce jewelry and events that align with the season in May.
This month's FEATURED JEWELRY, themed "Kunpu" (gentle breeze), features green jewelry such as emeralds, green garnets, peridots, and tourmalines, reflecting the atmosphere of early summer.
For JEWELRY EVENTS, on May 9th (Sat) and 10th (Sun), founding member Yoko Miyamoto will visit, and we will hold CARAVAN and STONE marché concurrently, which are usually offered separately. Furthermore, on May 22nd (Fri) and 23rd (Sat), we will host a TRUNK SHOW featuring pearls. We will introduce pearls of various colors, lusters, and appearances, along with diverse designs that bring out their charm.
Come and see the May jewelry unique to the Ehime Matsuyama store, along with the fresh colors of early summer.
FEATURED JEWELRY
■ [Until May 8th (Fri)] Kunpu — Green Jewelry Reflecting the Early Summer Breeze
At PARCELLE JEWELRY Ehime Matsuyama store, we are introducing a lineup themed "Kunpu."
The light and pleasant early summer breeze blowing through fresh greenery. The unique seasonal shift in the air that you suddenly feel when you step outside is expressed through our jewelry. "Kunpu," also familiar as a kigo (seasonal word) in haiku, is a theme that resonates with the climate of Ehime, where seasonal words are intimately alive.
This time, we have gathered green gemstones as the main focus, layered with the scenery of "Kunpu." Emeralds, green garnets, peridots, tourmalines, and other green gems show differences in depth, transparency, and color development, allowing you to see various expressions within the same green hue.
At the Ehime Matsuyama store, green-toned jewelry is particularly popular. Its appeal lies not only in its visual beauty but also in the impression it gives of purifying the air. As a lineup unique to this season of fresh green layers, we offer jewelry that allows you to feel the signs of early summer on your fingertips and décolletage.
We have gathered fresh green jewelry with the theme of Kunpu.
JEWELRY EVENTS
For May's JEWELRY EVENTS, on May 9th (Sat) and 10th (Sun), founding member Yoko Miyamoto will visit, and we will hold CARAVAN and STONE marché concurrently, which are usually offered separately. This is a unique two-day opportunity this month to consult on material selection and tailoring at the same time.
At STONE marché, we will primarily feature emeralds, May's birthstone, and jade, which was highly requested at the previous CARAVAN. Among them, trapiche emeralds, which are extremely rare globally, feature a six-rayed radial pattern.
Also, on May 22nd (Fri) and 23rd (Sat), we will host a TRUNK SHOW featuring pearls. A diverse range of rings adorned with pearls, including rare conch pearls, Pinna, and Nature, will be available, presented as a highlight for the latter half of May.
[Reservations and Inquiries]
■ PARCELLE JEWELRY Ehime Matsuyama Store: 089-948-2856 (direct line)
On event days (especially the first day), it may be crowded depending on the time. We recommend making a reservation in advance for a more relaxed viewing experience. If you have a preferred time, please feel free to contact PARCELLE JEWELRY Ehime Matsuyama Store.
Reservations are also accepted via Instagram DMs of our staff.
◯ Shidozawa (@ayaka_parcelle)
◯ Nakamura (@mio_parcelle)
* Event dates and times may change.
* Product quantities are limited.
PARCELLE JEWELRY (PARCELLE Inc. / Headquarters: Shibuya-ku, Tokyo, Representative Director: Kotoe Shinada), a jewelry brand originating from Ebisu, Tokyo, delivers one-of-a-kind handcrafted jewelry made by Japanese artisans, based on the concept of "jewelry that stays close to your heart."
At the PARCELLE JEWELRY Ehime Matsuyama store, the first permanent store in the Chugoku-Shikoku region, we will introduce jewelry and events that align with the season in May.
This month's FEATURED JEWELRY, themed "Kunpu" (gentle breeze), features green jewelry such as emeralds, green garnets, peridots, and tourmalines, reflecting the atmosphere of early summer.
For JEWELRY EVENTS, on May 9th (Sat) and 10th (Sun), founding member Yoko Miyamoto will visit, and we will hold CARAVAN and STONE marché concurrently, which are usually offered separately. Furthermore, on May 22nd (Fri) and 23rd (Sat), we will host a TRUNK SHOW featuring pearls. We will introduce pearls of various colors, lusters, and appearances, along with diverse designs that bring out their charm.
Come and see the May jewelry unique to the Ehime Matsuyama store, along with the fresh colors of early summer.
FEATURED JEWELRY
■ [Until May 8th (Fri)] Kunpu — Green Jewelry Reflecting the Early Summer Breeze
At PARCELLE JEWELRY Ehime Matsuyama store, we are introducing a lineup themed "Kunpu."
The light and pleasant early summer breeze blowing through fresh greenery. The unique seasonal shift in the air that you suddenly feel when you step outside is expressed through our jewelry. "Kunpu," also familiar as a kigo (seasonal word) in haiku, is a theme that resonates with the climate of Ehime, where seasonal words are intimately alive.
This time, we have gathered green gemstones as the main focus, layered with the scenery of "Kunpu." Emeralds, green garnets, peridots, tourmalines, and other green gems show differences in depth, transparency, and color development, allowing you to see various expressions within the same green hue.
At the Ehime Matsuyama store, green-toned jewelry is particularly popular. Its appeal lies not only in its visual beauty but also in the impression it gives of purifying the air. As a lineup unique to this season of fresh green layers, we offer jewelry that allows you to feel the signs of early summer on your fingertips and décolletage.
We have gathered fresh green jewelry with the theme of Kunpu.
JEWELRY EVENTS
For May's JEWELRY EVENTS, on May 9th (Sat) and 10th (Sun), founding member Yoko Miyamoto will visit, and we will hold CARAVAN and STONE marché concurrently, which are usually offered separately. This is a unique two-day opportunity this month to consult on material selection and tailoring at the same time.
At STONE marché, we will primarily feature emeralds, May's birthstone, and jade, which was highly requested at the previous CARAVAN. Among them, trapiche emeralds, which are extremely rare globally, feature a six-rayed radial pattern.
Also, on May 22nd (Fri) and 23rd (Sat), we will host a TRUNK SHOW featuring pearls. A diverse range of rings adorned with pearls, including rare conch pearls, Pinna, and Nature, will be available, presented as a highlight for the latter half of May.
[Reservations and Inquiries]
■ PARCELLE JEWELRY Ehime Matsuyama Store: 089-948-2856 (direct line)
On event days (especially the first day), it may be crowded depending on the time. We recommend making a reservation in advance for a more relaxed viewing experience. If you have a preferred time, please feel free to contact PARCELLE JEWELRY Ehime Matsuyama Store.
Reservations are also accepted via Instagram DMs of our staff.
◯ Shidozawa (@ayaka_parcelle)
◯ Nakamura (@mio_parcelle)
* Event dates and times may change.
* Product quantities are limited.