Oyashiru aims to realize a society where parent-child relationships continue without regrets.

Our company supports the 'April Dream' initiative, which aims to share dreams on April 1st. This press release represents the dream of 'Oyashiru Inc.' (hereinafter referred to as Oyashiru). Oyashiru upholds the mission (dream) of 'a society where parent-child relationships continue without regrets.' We envision this dream spreading through society by achieving two things: 1) Living life to the fullest without regrets until the end, and 2) Ensuring loved ones live on in our memories. To achieve this, Oyashiru was founded on two concepts: 'Cultivating Wishes'—supporting dialogue to nurture one's own will and desires about how to live—and 'Preserving Existence'—supporting the recording of important life episodes and thoughts through video and audio. These concepts have taken shape as the 'Oyashiru Interview.' This service involves a third-party listener asking about a parent's life, future goals, and medical/care preferences, then organizing them into articles or videos. We have provided this service about 60 times. Because a third party is listening, 'events,' 'thoughts,' and 'ideas' that were previously unshared between parents and children are now being shared. This leads to outcomes such as: changing parent-child relationships after sharing certain episodes, resolving vague anxieties about caregiving and aging, allowing families to envision the same future, and creating 'family treasures' that can be shown to grandchildren. As we approach our second year, we realize that many people need support in the process of 'forming and nurturing' their thoughts. According to a Ministry of Health, Labour and Welfare survey, while 57.4% agree with 'Advance Care Planning,' only 1.5% have discussed it in detail. To address this, Oyashiru intends to leverage the approach of 'forming and nurturing' thoughts to bring our dream closer to reality. We are also planning to launch a new service. We believe our uniqueness lies not in proposing solutions, but in 'listening and being there.' We are challenging ourselves to build a business model where listening and being there are sufficient in themselves. We will continue to work hard to realize our dream.