This Summer, Embark on a Journey of 'Rest and Relaxation'. Enjoy the Scenic 'Insensitive Hot Spring' and Other Summer Plans Starting July 18th

Hakone-Kuro Kyarakura (Location: Ashigarashimo District, Hakone Town, Kanagawa Prefecture, General Manager: Tomoyuki Wakayama, hereinafter 'Kuro Kyarakura') and Atami-Izu Mountain Kyarakura (Location: Izu Mountain, Atami City, Shizuoka Prefecture, General Manager: Seiya Oosaki, hereinafter 'Izu Mountain Kyarakura') will provide the summer stay plan 'Kyarakura no Natsu 2026' starting from Saturday, July 18, 2026. This plan is designed to gently accompany the body, which is often exhausted by the summer heat, and to enjoy the coolness with all five senses.

≪The Value of 'Rest and Relaxation' Sought in Travel in an Era of Persistent Heatwaves≫

From packed schedules to a 'subtractive journey' in Hakone and Izu Mountain, which have long been known as rest and relaxation spots. Without forcing movement, surrender to the natural coolness created by the characteristics of the land—such is the new form of summer travel rooted in Japan's traditional 'rest and relaxation (seiyou)'. Starting with the 'insensitive hot spring' in the panoramic open-air bath with a breathtaking view, along with refreshing limited cocktails and sweets, we propose a stay experience that cares for the body while regaining comfortable vitality.

We deliver a stay experience unique to Kyarakura, which promises 'a place where radiant vitality is born.'

≪Development Background: The Shift to 'Stay-Focused' Caused by Record-Breaking Heatwaves≫

In recent years, Japan's summers have seen a normalization of record-breaking heatwaves. According to the Japan Meteorological Agency, the number of 'extremely hot days' (days with temperatures above 35°C) has been increasing nationwide※1, and summers with record-high temperatures have become a daily occurrence. Amidst this relentless heat, the desire to 'rethink how to spend one's travels' is rapidly spreading.

In our own awareness survey※2 (targeting ages 20-50, n=168), over 60% expressed that they want to avoid going out during heatwaves as it consumes their energy. On the other hand, desired stays include 'feeling cool through food and drinks (65.5%)' and 'spending time quietly in nature (57.7%)', indicating a clear shift towards 'enjoying the stay itself safely' to avoid the harsh heat.

Regarding this change in travel values, Tomoka Miura, an editor familiar with the travel circumstances of women in their 20s and 30s, points out that in this summer of continuing heatwaves, people are prioritizing 'how to spend their time' over 'where to go'. In this age of information overload, travel requires 'time to rejuvenate oneself', and the trend of finding value in doing nothing in nature is strengthening.

※1: Source: Japan Meteorological Agency Homepage 'Changes in Extreme Phenomena Such as Heavy Rain and Extremely Hot Days So Far' (https://www.data.jma.go.jp/cpdinfo/extreme/extreme_p.html)

※2: Survey Overview: Target: 168 company staff members / Age breakdown: 65 in their 20s, 35 in their 30s, 31 in their 40s, 26 in their 50s, 11 others

≪Overview of 'Kyarakura no Natsu 2026' Plan≫

Starting from Saturday, July 18, 2026, we will begin 'Kyarakura no Natsu 2026'. We propose a stay where you can surrender to the characteristics of the land, enjoy the coolness with all five senses, and spend time according to the comfort of the moment. We have prepared special settings and limited menus that breathe life into Japan's traditional 'rest and relaxation' culture. At Kuro Kyarakura, you can enjoy bathing wrapped in the mountain ridges and wind, and at Izu Mountain Kyarakura, you can experience the hot springs that blend with the horizon, spending time with the scenery of the land.

Event Period: Saturday, July 18, 2026 ~ Monday, August 31, 2026

Event Locations: 'Hakone-Kuro Kyarakura' (Hakone Town, Ashigarashimo District, Kanagawa Prefecture) 'Atami-Izu Mountain Kyarakura' (Izu Mountain, Atami City, Shizuoka Prefecture)

Main Contents: Implementation of 'Insensitive Hot Spring' in the panoramic open-air bath, provision of summer-limited cocktails and sweets at the Guest Lounge 'Ma (AWAI)', etc.

Deepening Relaxation with 'Insensitive Hot Spring'

At Kuro Kyarakura and Izu Mountain Kyarakura, we will implement the 'Insensitive Hot Spring' in the open-air area of the panoramic open-air bath.

The hot spring temperature, set to 36-38°C, close to body temperature, is designed to naturally shift your consciousness to the scenery and night breeze without making you aware of the temperature. It guides you to an experience where you can savor the quietly flowing time, not just the act of soaking in the hot spring.

Provided Period: Saturday, July 18, 2026 ~ Monday, August 31, 2026

*Note: There is a possibility of extension depending on the outside temperature

Provided Time: 15:00-24:00 / 7:00-10:00

Provided Location: Open-air area of the panoramic open-air bath

Inviting Coolness with the Aftertaste of Amazake

We have combined the delicate botanical aroma of ROKU〈六〉 NORYO TEA EDITION with the gentle sweetness and smooth texture of amazake. The amazake that floats at the bottom of the glass gradually dissolves as you drink, adding depth and change to the flavor.

Please slowly enjoy the mist-like aftertaste of rice.

Cocktail Name: Hakuryoka (Hakuryouka)

Provided Price: 2,000 yen (tax included)

Provided Period: Until Monday, August 31, 2026

Provided Time: 20:00-22:30 (Last Order 2:00)

Provided Location: Kuro Kyarakura Guest Lounge Ma (AWAI) Bar Time

Seasonal Flavors, a Little at a Time in 'Three Types of Ice Assortment'

We have prepared three types of ice with 'Wa (Japanese)', 'Tea', and 'Fruit' as themes.

① HINEMOS Original Ice (Odawara Sake) - A Japanese sake brand from Odawara, HINEMOS, using local sake. It spreads a rich aroma and refined sweetness, a sophisticated taste for adults. *Note: Contains alcohol

② Matcha Ice - Enjoy the rich aroma and slight bitterness, a staple of Wa (Japanese).

③ Cherry Ice - Capturing the refreshing acidity and juicy sweetness, a summer-like item.

Provided Period: Saturday, July 18, 2026 ~ Monday, August 31, 2026

Provided Time: 14:00-20:00

Provided Location: Kuro Kyarakura Guest Lounge Ma (AWAI)

Colorful Summer Mornings with Dashi and Fruit Blend Drink

We provide a drink made by carefully extracting the dashi from 'Odawara Rokusaburo', a traditional fishmonger with over 430 years of history, for 48 hours, combined with fresh watermelon and seasonal melon. The deep umami of the dashi, the gentle sweetness of the watermelon, and the elegant sweetness and fragrant aroma of the melon blend together, creating a flavor that smoothly penetrates the body in the hot season.

Provided Period: Saturday, July 18, 2026 ~ Monday, August 31, 2026

Provided Time: 7:00-11:00

Provided Location: Kuro Kyarakura Guest Lounge Ma (AWAI)

Heartwarming Refreshing Sweetness with 'Amazake Sparkling'

We have prepared 'Amazake Sparkling', where we use the gentle sweetness of rice koji, chill the amazake thoroughly, and lightly mix it with carbonated water.

The gentle sweetness that spreads the moment you put it in your mouth and the comfortable refreshing sensation of the carbonation are perfectly harmonized, leaving a clean and light aftertaste. Furthermore, the faint lemon aroma that wafts gently tightens the whole and enhances the drinkability. Please enjoy the refreshing taste that is perfect for the hot season.

Provided Period: Until Monday, August 31, 2026

Provided Time: 14:00-20:00 / 7:00-11:00

Provided Location: Izu Mountain Kyarakura Guest Lounge Ma (AWAI)

Sparkling Wine That Feels Cool Even in Appearance

LA VAGUE BLEUE―

A striking one with a transparent lagoon blue.