Orion Beer Co., Ltd. (Headquarters: Tomigusuku City, Okinawa; President & CEO: Hajime Murano) will launch "Orion BEACH CHILL," a limited-edition product inspired by the pleasant moments spent by Okinawa's beautiful sea, on July 14, 2026 (Tue).

"Orion BEACH CHILL" was born from the desire to deliver the charm of the "sea," a focus made possible by being a beer maker born in Okinawa, as a new drinking experience. The taste and design are crafted to evoke a relaxing chill time, like leisurely watching the sunset on an Okinawan beach.

The most distinctive feature is the special can design that changes when the beverage reaches its optimal drinking temperature. Below 15°C, a beautiful emerald green design inspired by the Okinawan sea emerges, allowing you to enjoy a mechanism that lifts your spirits even before you drink.

The beverage incorporates herbal and floral aromas for a refreshing and gentle taste. In addition to the gorgeous and herbal scent from bergamot extract, it uses Okinawan-grown shikuwasa and orange peel to create a beer taste with a pleasant lingering finish, spreading a refreshing citrus aroma.

Okinawa's blue sea, the sea breeze, and tranquil times. Please enjoy a new chill experience with "Orion BEACH CHILL," which allows you to feel those "special moments spent in Okinawa."

Product Overview

[Product Name] Orion BEACH CHILL

[Alcoholic Beverage Category] Happoshu (low-malt beer) 2

[Alcohol Content] 5.5%

[Ingredients] Happoshu (manufactured in Japan) (malt, hops, barley, starch, shikuwasa, orange peel, bergamot extract), spirits (barley)

[Volume/Packaging] 350ml

[Launch Date] Limited release on July 14, 2026 (Tue)

[Sales Region] Okinawa Prefecture, Amami Islands, Our Official Online Store

[Brand Site (Updated 7/14)] https://www.orionbeer.co.jp/brand/beachchill/

[Official Online Store (Released 7/14)] https://shop.orionbeer.co.jp/products/482

FACT BOX

  • Source: PR TIMES
  • Category: 新商品