Yuki Amami Ranks #1 as Female Celebrity Voted to Handle Media Calmly by 624 Employees

Hikaku Biz, a business matching site, conducted a survey among 624 employees and executives to find which female celebrity is best suited to handle media relations calmly during a corporate scandal. Yuki Amami won first place with an overwhelming score, followed by Ryoko Yonekura and Keiko Kitagawa.
調査NQ 80/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: May 18, 2026 at 21:30
  • 🔍 Collected: May 18, 2026 at 13:01
  • 🤖 AI Analyzed: May 18, 2026 at 13:06 (4 min after Collected)
## Press Release Information

Title: Ranking of "Female Celebrities Who Seem Likely to Handle Media Relations Calmly" as Chosen by 624 Employees | #1 is Yuki Amami! Ryoko Yonekura and Keiko Kitagawa also rank high.
Enterprise: Ones Mind Co., Ltd.

Ones Mind Co., Ltd. (Headquarters: Shinjuku, Tokyo; CEO: Tetsuya Oike), which operates the business matching site "Hikaku Biz," conducted a survey on "female celebrities who seem likely to handle media relations calmly" and summarized the results in a ranking.

The survey asked who people believe could act as a spokesperson and handle the media calmly without wavering, even during a corporate scandal. Respondents named their 1st to 3rd choices, and points were aggregated accordingly (1st = 3pt, 2nd = 2pt, 3rd = 1pt).

### Survey Overview
- **Content:** Survey on female celebrities who seem likely to handle media relations calmly
- **Period:** February 27, 2026
- **Method:** Online survey tool
- **Target:** Employees (full-time, contract, temporary) and executives/directors
- **Valid Respondents:** 624 people

### Ranking Results

**#1: Yuki Amami – 785 points**
Comments from respondents include:
- "She has a quick mind and carries herself with dignity in any situation." (50s, Female)
- "I strongly associate her with a calm, intellectual, and dignified image. She seems like a perfect fit for a PR role, explaining facts logically without getting emotional, even under tough questioning." (40s, Male)
- "She has guts and gives off the impression that nothing can shake her." (50s, Male)
Yuki Amami won the top spot with overwhelming support. Many cited expectations for her to handle media in a calm and logical manner without becoming emotional. Her dignified presence and composed speech inspire trust.

**#2: Ryoko Yonekura – 114 points (Tie)**
Comments from respondents include:
- "She seems like she would state her case boldly and fairly." (50s, Female)
- "She has a strong will and a sharp image." (60s, Male)
- "Because she herself has survived being on the edge." (30s, Male)
Ryoko Yonekura tied for second place. Her image of having an unwavering, strong will led to her high ranking. She seems capable of answering rapid-fire questions boldly and would be a reliable presence as a corporate spokesperson.

**#2: Keiko Kitagawa – 114 points (Tie)**
Comments from respondents include:
- "She seems like she would get through the situation skillfully with a resolute attitude." (60s, Male)
- "Her expressions and language use are beautiful." (30s, Male)
- "She always seems calm and likely to have good judgment." (30s, Female)
Keiko Kitagawa also ranked second. Her dignified appearance and the inner strength and elegance she conveys made her popular. Comments noted her beautiful manners and language, suggesting she would provide media with a sense of reliability through her polite responses.

**#4: Suzu Hirose – 85 points**
Comments from respondents include:
- "Because she seems like she wouldn't run away or hide." (60s, Female)
- "She is level-headed and seems likely to handle things calmly." (50s, Female)
Suzu Hirose ranked fourth. Respondents expressed expectations that she would face questions from the media head-on. Many evaluated her as 'trustworthy' due to her bright and bold way of speaking.

**#5: Haruka Ayase – 78 points**
(The report continues with further analysis of the results...)

FAQ

Why did Yuki Amami secure the top spot by a large margin?

Her image of being 'resolute' and having 'logical explanation skills' was key. Professionals trust her to remain unfazed and provide organized facts even in severe situations.

What differentiates the appeal of Ryoko Yonekura and Keiko Kitagawa?

Yonekura is praised for her 'unwavering will' and 'resilience,' while Kitagawa is valued for her 'elegant demeanor' and 'trustworthiness through polite speech,' representing different strengths.

How was Suzu Hirose perceived in the context of PR?

Despite her youth, she earned 4th place for her 'sincere attitude' and 'bright, trustworthy persona,' being seen as an honest communicator who doesn't shy away from questions.