A 335m-long construction hoarding becomes a 'community bulletin board': Open House and Kinjo Gakuin University launch a design project to connect the community through a condominium construction site

Open House Development Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; President: Ryosuke Fukuoka; hereinafter 'OHD'), a group company of Open House Group, is collaborating with Associate Professor Mari Endo's seminar from the Department of International Information, Faculty of International Information at Kinjo Gakuin University (Nagoya, Aichi Prefecture; President: Naoko Komuro) to implement a design project for the construction hoarding of the new condominium 'Inovas Nagoya Terrace (tentative name).' Twelve students from the Endo seminar are participating in this project. Under the theme of 'New connections with the community born from the wall,' they aim to evolve the 'construction hoarding,' which typically serves to protect local residents from construction hazards, into a new communication tool for the community.

Typically, the 'walls' surrounding construction sites tend to create a sense of disconnection from the city. In this project, the 335-meter-long hoarding at the 'Inovas Nagoya Terrace (tentative name)'—a new condominium scheduled for completion in September 2027 in Fukuike, Tenpaku-ku, Nagoya—will be treated as a canvas. Students will use their creative freedom to transform it into a hub for regional revitalization. By redefining the role of the hoarding beyond safety to include communication, the project creates mechanisms that encourage residents to stop and engage in conversation. Through 'creative learning,' where students handle everything from planning to implementation, they will learn the essence of solving social issues. The project aims for a grand unveiling in July 2026, bringing color and vitality to the neighborhood throughout the construction period. ■ Schedule Students will conduct research and dialogues both on campus and within the community, advancing the project through workshops with the goal of completion in July 2026.

Location Construction hoarding of the 'Inovas Nagoya Terrace (tentative name)' site Address: 1-79 Fukuike, Tenpaku-ku, Nagoya, Aichi 468-0049 Access: 17-minute walk from Nonami Station on the Sakuradori Subway Line ~ Comment from Associate Professor Mari Endo, Faculty of International Information, Kinjo Gakuin University ~ In this project, we aimed to rethink the construction hoarding of a condominium site not merely as equipment to enclose the work, but as a place to connect with the community. The students have taken the lead in brainstorming ideas and proposing designs that can bring joy and discovery to those passing through the city. By adding a touch of color to the cityscape and communication during the construction period, I feel there is great potential for the hoarding to become an entity open to the community. It has been a valuable learning opportunity to think about design within real society. I would like to express my sincere gratitude for this opportunity.