Groundbreaking Ceremony Held for the Construction of the 'NTT EAST Pavilion' to be Exhibited at the 2027 International Horticultural Expo ('GREEN×EXPO 2027')

Nippon Telegraph and Telephone East Corporation (Headquarters: Shinjuku-ku, Tokyo, President: Naoki Shibutani, hereinafter "NTT East") held a groundbreaking ceremony on April 8 for the construction of the "NTT EAST Pavilion" (*2), which is scheduled to be exhibited at the 2027 International Horticultural Expo (hereinafter "GREEN x EXPO 2027" *1). Along with the groundbreaking ceremony, the concept and new exterior images were also unveiled. Prior to the start of construction, all parties involved prayed for the safe and smooth progress and completion of the construction work at the planned site of the NTT EAST Pavilion at GREEN x EXPO 2027. The groundbreaking ceremony was attended by distinguished guests, including Secretary-General Kawamura of the 2027 International Horticultural Expo Association, representatives from major partner companies involved in the construction and operation of the NTT EAST Pavilion, as well as representatives from NTT East as the project owner. Construction is scheduled to start in May 2026 and will be completed in December 2026. *1: GREEN x EXPO 2027 Official Website: https://expo2027yokohama.or.jp/ *2: NTT East "GREEN x EXPO 2027" Special Website: https://www.ntt-east.co.jp/greenexpo2027/ "Well" Under the purpose of "co-creating a regional circular society," the NTT East Group aims to create a sustainable circular society where people can feel dreams and hopes, together with everyone in the local community. Based on this thought, the concept of the NTT EAST Pavilion was set as "Well." "Well" incorporates three meanings: "Well-being," "Welcome," and "Planting (the seeds of the future)" (In Japanese, "ueru" means to plant, which sounds like "Well"). Flowers bloom, greens sprout, fruits are born, and the seasons change. Both nature and society are constantly changing. There are times when we can share smiles with everyone, and there are times when we must face difficulties. Within that circulation, there is reliable well-being. "Well" is a place where you jump into a regional circular society and experience the world from a new perspective. NTT East has been rooted in local communities, supporting changes in nature and society. That power will connect you to the seasons of the future. Client: Nippon Telegraph and Telephone East Corporation Design and Construction: NTT Ad Co., Ltd., TSP Taiyo Inc. Site Area: Approx. 1,293 sqm Building Area: Approx. 632 sqm Total Floor Area: Approx. 676 sqm At the NTT EAST Pavilion, we will convey our thoughts on a "Well-being society" and "initiatives to support the future of local communities" by utilizing the cutting-edge technologies possessed by the NTT Group, including the next-generation infrastructure "IOWN."