NOTHING NEW's New Exhibition "Champ Chime Chocolate" Other Visuals and Exhibition Experience Details Revealed

Key facts

  • NOTHING NEW's New Exhibition "Champ Chime Chocolate" Other Visuals and Exhibition Experience Details Revealed
  • Date: March 30, 2026

Direct answer

Other Visuals Film label NOTHING NEW will hold an exhibition titled "Champ Chime Chocolate" at the GinzaNovo 3F special venue starting Friday, April 10, 2026. NOTHING NEW is a film label with upcoming releases including the Berlin International Film Festival award-winning film "Chilled" and the original feature-length animation "We Are Aliens". In 2025, they went beyond the realm of film to co-host their first exhibition, "The Painting Exhibition You Must Not Look At," with the team behind "The

Citation
NOTHING NEW's New Exhibition "Champ Chime Chocolate" Other Visuals and Exhibition Experience Details Revealed (March 30, 2026)
Source
PR Times
Date
March 30, 2026
NQ 59/100

📋 Article Processing Timeline

  • 📰 Published: March 30, 2026 at 11:04
  • 🤖 AI Analyzed: May 26, 2026 at 21:27 (1378h 22m after Published)
Other Visuals
Film label NOTHING NEW will hold an exhibition titled "Champ Chime Chocolate" at the GinzaNovo 3F special venue starting Friday, April 10, 2026. NOTHING NEW is a film label with upcoming releases including the Berlin International Film Festival award-winning film "Chilled" and the original feature-length animation "We Are Aliens". In 2025, they went beyond the realm of film to co-host their first exhibition, "The Painting Exhibition You Must Not Look At," with the team behind "The Exhibition Visible Only to Those Who Can See," attracting 30,000 visitors. This exhibition will be NOTHING NEW's latest project. We are now unveiling the other visuals and details of the exhibition experience.

What is the unspeakable chocolate exhibition "Champ Chime Chocolate"?
Champ Chime Chocolate was created in 1934 by Priss Abington, a British pastry chef and businessman known as the "Prince." While captivating the world with its unique packaging and profound flavor, its history came to a close after only a short period. Various speculations about its sudden disappearance remain in newspapers and trade magazines of the time, but the truth remains unknown.

This exhibition is the first organized by the Champ Chime Memorial Trust, an organization dedicated to the preservation and research of materials related to Champ Chime Chocolate. The venue, opening for a limited time in Ginza, Tokyo, will display numerous valuable materials, including original packaging designs, advertising posters, and novelty items from the time of its release. Please note that how you perceive and experience the contents of this exhibition is entirely up to your own judgment and responsibility.

Introduction to the Exhibition Experience
We are pleased to share the spatial image of the store interior to be set up at the GinzaNovo 3F special venue. The world of the 1934 Champ Chime Chocolate will be revived in Ginza. Please come and verify the sweet and joyful memories that captivated people 90 years ago. Additionally, an animated video of the Champ Chime Chocolate character, "Champ-kun," is also being released. You can enjoy the atmosphere of the exhibition through this video.

Things You Can Experience
1. Learn the history of Champ Chime
2. Buy Champ Chime merchandise
3. Become Champ Chime Chocolate

1. Learn the history of Champ Chime
You can discover the history of Champ Chime Chocolate, which vanished at the height of its craze in 1934. The venue will feature the world premiere exhibition of the voyage records leading to the encounter with cacao. The exhibition is designed for you to fully enjoy the world of Champ Chime Chocolate, including nostalgic commercials of Champ-kun and special historical materials that can only be seen on-site.

2. Buy Champ Chime merchandise
You can purchase venue-exclusive Champ Chime merchandise. You can buy items created specifically for this exhibition as well as reproduction goods. Details and prices of each product will be announced in due course.

3. Lots of other fun things too!

Event Overview
Exhibition Name: "Champ Chime Chocolate"
Dates: Friday, April 10, 2026 - Friday, May 15, 2026
Opening Hours: 11:05 - 20:00 (Last entry 19:00)
*Only on Friday, May 15, 2026, until 21:00 (Last entry 20:00)
Venue: GinzaNovo 3F Special Venue, 5-2-1 Ginza, Chuo-ku, Tokyo 104-0061
Access:
▶ Tokyo Metro: Ginza Line, Marunouchi Line, Hibiya Line: "Ginza Station" C2/C3 Exits, Direct connection, 1 min walk. Hibiya Line, Chiyoda Line: "Hibiya Station" A1 Exit, 2 min walk
▶ Toei Subway: Mita Line: "Hibiya Station" A1 Exit, 2 min walk
▶ JR: Yamanote Line, Keihin-Tohoku Line: "Yurakucho Station" Ginza Exit, 4 min walk
Admission Fee: Weekdays: ¥2,100 (Tax included) / Weekends & Holidays: ¥2,400 (Tax included)
Tickets: https://d.pass-store.jp/products/ticket-chocolate-2026-04-10
Organizer: Champ Chime Memorial Trust / NOTHING NEW
Official Website: https://champchime.com
Official X: https://x.com/ChampChime
Official Instagram: https://www.instagram.com/champchimechocolate/
Official TikTok: https://www.tiktok.com/@champchimechocolate...

FAQ

What is the title of the new exhibition by film label NOTHING NEW?

The new exhibition by film label NOTHING NEW is titled "Champ Chime Chocolate".

Where and when will the "Champ Chime Chocolate" exhibition be held?

The "Champ Chime Chocolate" exhibition will be held at the GinzaNovo 3F special venue starting Friday, April 10, 2026.

What is the origin and history of "Champ Chime Chocolate"?

"Champ Chime Chocolate" was created in 1934 by British pastry chef and businessman Priss Abington, known as the "Prince," and captivated the world with its unique packaging and profound flavor before its short history ended.

What kind of materials will be displayed at the "Champ Chime Chocolate" exhibition?

The exhibition will display numerous valuable materials, including original packaging designs, advertising posters, and novelty items from the time of its release.

What is the purpose of the Champ Chime Memorial Trust?

The Champ Chime Memorial Trust is an organization dedicated to the preservation and research of materials related to Champ Chime Chocolate.