"Making Movement Free" nommoc Conducts First Revival Run Post-COVID-19 Pandemic - Collaboration with Asahi Group Oyamazaki Art Museum's 30th Anniversary Project
nommoc, a mobility service designed to 'make movement free,' held its first revival run since the COVID-19 pandemic on March 20, 2026, in collaboration with the Asahi Group Oyamazaki Art Museum's 30th anniversary. This event provided 20 invited guests with a unique, free transport experience from Kyoto Station to the museum, featuring exclusive content and product samples. The revival marks a significant step for nommoc towards the full resumption of its services, aiming to transform travel time into a valuable advertising medium and cultural experience.
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- 📰 Published: March 31, 2026 at 19:10
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nommoc Inc. (Headquarters: Fukuoka City, Fukuoka Prefecture, Representative Director: Takumi Yoshida) held its first revival run of its mobility experience service "nommoc (Nomokku)," which aims to "make movement free," on March 20, 2026 (Friday, holiday), in collaboration with the 30th anniversary project of the Asahi Group Oyamazaki Art Museum (Oyamazaki Town, Otokuni District, Kyoto Prefecture). With this run, nommoc has taken a new step towards the full resumption of its services.
This project was conducted as a special invitation giveaway to commemorate the 30th anniversary of the Asahi Group Oyamazaki Art Museum's opening. Twenty selected winners were provided with transportation from Kyoto Station to the Asahi Group Oyamazaki Art Museum.
Inside the spacious hired car with original wrapping, a special one-day-only mobility experience was offered, allowing passengers to enjoy sampling Asahi Group products while watching newly produced "Asahi Group Oyamazaki Art Museum 30th Anniversary Commemorative Video."
Under the concept of "making movement free," nommoc is a new mobility experience service where users can travel to their destinations for free by receiving advertising fees from companies and brands for PR purposes.
By leveraging the highly immersive private space of the vehicle interior and targeting based on user preferences and mobility data, it functions as an advertising medium for companies to deeply convey their brand through experience. For users, it becomes a place to discover new products and content while on the move.
After the service began in September 2019, it was temporarily suspended due to the impact of the COVID-19 pandemic. However, with this collaboration with the Asahi Group Oyamazaki Art Museum, a revival run has been realized. Preparations are steadily progressing towards the full resumption of services, with a restart scheduled in the near future. Inquiries from companies and brands interested in becoming advertising partners are also being accepted at any time.
■ Comment from Representative Director Takumi Yoshida
What nommoc aims for is to add new value, different from advertising, to the time spent traveling. I am extremely pleased that we were able to realize this revival run as a project that allows participants to simultaneously experience "freedom of movement" and "improved access to culture and art" at this milestone occasion of the Asahi Group Oyamazaki Art Museum's 30th anniversary. I hope that for all who participated, the journey to the museum itself became a part of their anniversary experience. With this run as a starting point, nommoc will move forward again. We will now earnestly expand initiatives across the country to transform travel itself into a valuable experience.
▽ About nommoc Inc.
Company Name: nommoc Inc.
Business Activities: Travel Agency / Advertising
Head Office Location:
3-12 Komon'yo-machi, Hakata-ku, Fukuoka City, Fukuoka Prefecture 812-0029 Yamariri Building 301
Established: April 2018