Nitori Co., Ltd. (Headquarters: Sapporo, Hokkaido) and Benesse Corporation (Headquarters: Okayama, Okayama Prefecture) announced a partnership to develop educational content. The collaboration resulted in an inquiry-based learning material for elementary school social studies, specifically addressing the theme "Where does garbage go?". The material, named "Thinking about the mechanism of resource circulation ~Learning about corporate efforts for circulation~," focuses on Nitori's efforts in circular business, waste reduction, and sustainable product development. It is designed to educate children about environmental issues and inspire action. The educational material commenced distribution on April 1, 2026, through Benesse's ICT learning software "Miraiseed." This platform is utilized by approximately 10,200 public elementary and junior high schools across Japan, serving over 3.6 million students. This initiative supports Nitori Group's long-term environmental target, "NITORI Group Green Vision 2050," which emphasizes the promotion of circular business as a core strategy. Prior to the official distribution, a public class utilizing the new material was conducted on March 5, 2026. This event took place at Sapporo Shiritsu Yamahana Elementary School, in collaboration with Sapporo City, and involved 68 fourth-grade students. The class included a hands-on experience where students disassembled Nitori's "easy-to-separate mattress" to understand resource separation. Additionally, students participated in a towel collection drive to promote textile recycling.

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  • Source: PR TIMES
  • Category: Partnership, 新規教材/サービス発表, 企業社会責任 (CSR), 環境イニシアティブ, Event