For Health-Conscious You: Launching Two Products, 'Mushroom Chips for You' and 'Chicken Breast Chips for You'!
Key facts
- For Health-Conscious You: Launching Two Products, 'Mushroom Chips for You' and 'Chicken Breast Chips for You'!
- Matsuya Co., Ltd. will release two new healthy, non-fried adult snacks in May 2026, featuring high protein and vitamin D content.
- Source: PR Times
- Date: March 31, 2026
Direct answer
Matsuya Co., Ltd. will release two new healthy, non-fried adult snacks in May 2026, featuring high protein and vitamin D content.
- Citation
- For Health-Conscious You: Launching Two Products, 'Mushroom Chips for You' and 'Chicken Breast Chips for You'! (March 31, 2026), PR Times
- Source
- PR Times
- Date
- March 31, 2026
Matsuya Co., Ltd. will release two new healthy, non-fried adult snacks in May 2026, featuring high protein and vitamin D content.
📋 Article Processing Timeline
- 📰 Published: March 31, 2026 at 01:40
- 🔍 Collected: March 30, 2026 at 22:56
- 🤖 AI Analyzed: April 24, 2026 at 09:08 (586h 12m after Collected)
Matsuya Co., Ltd. (Head office/Factory: Niigata City, Niigata Prefecture; President: Yoichi Matsuno) is releasing two new chips for adults, following their 'Yachai Chips' (vegetable chips) for infants, which have surpassed 2 million units in cumulative sales.
Scheduled Release Date: End of May 2026
## Product Overview
### Lineup
### "Mushroom Chips for You" (Chips with mushrooms)
Made mainly from domestic "mushrooms," providing 2 days' worth of Vitamin D essential for immune care.
In addition to domestic mushrooms like "Eringi, Maitake, and Buna-shimeji," it uses "Hanabiratake," which is rich in Vitamin D. One bag (20g) allows you to easily and deliciously consume the equivalent of 100g of fresh mushrooms.
### "Chicken Breast Chips for You" (Chips with chicken)
Made mainly from domestic "chicken breast," providing a solid supply of protein essential for maintaining health.
These are low-fat, non-fried chips that are carefully hand-baked rather than fried in oil. One bag (20g) provides approximately 10g of protein, making it a delicious item to support body shape and health maintenance.
### Our Commitment
All ingredients are domestic, and we manufacture everything consistently at our own factory, from raw material processing to finishing.
Using our unique "scissor-baking machine," the hand-baked "flavor roasting method" concentrates the umami of the ingredients.
They are gentle on the body, being non-fried, and feature a crispy texture.
### Shelf Life
1.5 years
### Content Weight
20g
## Sales Information
Scheduled to be sold at drugstores nationwide, malls, and our own EC site.
*EC site: [Rakuten Ichiba] https://www.rakuten.co.jp/niigata-matuya/
## Contact Information
Matsuya Co., Ltd.
Corporate Sales Dept. Fujiyama
e-mail: matuya@ruby.ocn.ne.jp
Tel: 025-387-3325 / Fax: 025-388-7413
### We carefully craft each piece one by one!
Scheduled Release Date: End of May 2026
## Product Overview
### Lineup
### "Mushroom Chips for You" (Chips with mushrooms)
Made mainly from domestic "mushrooms," providing 2 days' worth of Vitamin D essential for immune care.
In addition to domestic mushrooms like "Eringi, Maitake, and Buna-shimeji," it uses "Hanabiratake," which is rich in Vitamin D. One bag (20g) allows you to easily and deliciously consume the equivalent of 100g of fresh mushrooms.
### "Chicken Breast Chips for You" (Chips with chicken)
Made mainly from domestic "chicken breast," providing a solid supply of protein essential for maintaining health.
These are low-fat, non-fried chips that are carefully hand-baked rather than fried in oil. One bag (20g) provides approximately 10g of protein, making it a delicious item to support body shape and health maintenance.
### Our Commitment
All ingredients are domestic, and we manufacture everything consistently at our own factory, from raw material processing to finishing.
Using our unique "scissor-baking machine," the hand-baked "flavor roasting method" concentrates the umami of the ingredients.
They are gentle on the body, being non-fried, and feature a crispy texture.
### Shelf Life
1.5 years
### Content Weight
20g
## Sales Information
Scheduled to be sold at drugstores nationwide, malls, and our own EC site.
*EC site: [Rakuten Ichiba] https://www.rakuten.co.jp/niigata-matuya/
## Contact Information
Matsuya Co., Ltd.
Corporate Sales Dept. Fujiyama
e-mail: matuya@ruby.ocn.ne.jp
Tel: 025-387-3325 / Fax: 025-388-7413
### We carefully craft each piece one by one!
FAQ
What company is launching the new 'Mushroom Chips for You' and 'Chicken Breast Chips for You' products in May 2026?
Matsuya Co., Ltd., headquartered in Niigata City, Niigata Prefecture, is launching the two new chip products in May 2026.
What is the nutritional benefit of one bag of 'Mushroom Chips for You' released by Matsuya Co., Ltd.?
One 20g bag of 'Mushroom Chips for You' provides 2 days' worth of Vitamin D and contains the equivalent of 100g of fresh mushrooms.
How much protein does one 20g bag of 'Chicken Breast Chips for You' provide, and how are they cooked?
One 20g bag of 'Chicken Breast Chips for You' provides approximately 10g of protein and is made using a non-fried, hand-baked method.
What unique manufacturing method does Matsuya Co., Ltd. use to produce the texture and flavor of their new chip products?
Matsuya Co., Ltd. uses a unique 'scissor-baking machine' and a hand-baked 'flavor roasting method' to concentrate umami and create a crispy texture.
Where will the 'Mushroom Chips for You' and 'Chicken Breast Chips for You' be sold starting in May 2026?
The chips will be sold at drugstores nationwide, online malls, and on Matsuya's EC site, including Rakuten Ichiba, starting in May 2026.