For Health-Conscious You: Launching Two Products, 'Mushroom Chips for You' and 'Chicken Breast Chips for You'!
Matsuya Co., Ltd. will release two new healthy, non-fried adult snacks in May 2026, featuring high protein and vitamin D content.
📋 Article Processing Timeline
- 📰 Published: March 31, 2026 at 01:40
- 🔍 Collected: March 30, 2026 at 22:56
- 🤖 AI Analyzed: April 24, 2026 at 09:08 (586h 12m after Collected)
Matsuya Co., Ltd. (Head office/Factory: Niigata City, Niigata Prefecture; President: Yoichi Matsuno) is releasing two new chips for adults, following their 'Yachai Chips' (vegetable chips) for infants, which have surpassed 2 million units in cumulative sales.
Scheduled Release Date: End of May 2026
## Product Overview
### Lineup
### "Mushroom Chips for You" (Chips with mushrooms)
Made mainly from domestic "mushrooms," providing 2 days' worth of Vitamin D essential for immune care.
In addition to domestic mushrooms like "Eringi, Maitake, and Buna-shimeji," it uses "Hanabiratake," which is rich in Vitamin D. One bag (20g) allows you to easily and deliciously consume the equivalent of 100g of fresh mushrooms.
### "Chicken Breast Chips for You" (Chips with chicken)
Made mainly from domestic "chicken breast," providing a solid supply of protein essential for maintaining health.
These are low-fat, non-fried chips that are carefully hand-baked rather than fried in oil. One bag (20g) provides approximately 10g of protein, making it a delicious item to support body shape and health maintenance.
### Our Commitment
All ingredients are domestic, and we manufacture everything consistently at our own factory, from raw material processing to finishing.
Using our unique "scissor-baking machine," the hand-baked "flavor roasting method" concentrates the umami of the ingredients.
They are gentle on the body, being non-fried, and feature a crispy texture.
### Shelf Life
1.5 years
### Content Weight
20g
## Sales Information
Scheduled to be sold at drugstores nationwide, malls, and our own EC site.
*EC site: [Rakuten Ichiba] https://www.rakuten.co.jp/niigata-matuya/
## Contact Information
Matsuya Co., Ltd.
Corporate Sales Dept. Fujiyama
e-mail: matuya@ruby.ocn.ne.jp
Tel: 025-387-3325 / Fax: 025-388-7413
### We carefully craft each piece one by one!
Scheduled Release Date: End of May 2026
## Product Overview
### Lineup
### "Mushroom Chips for You" (Chips with mushrooms)
Made mainly from domestic "mushrooms," providing 2 days' worth of Vitamin D essential for immune care.
In addition to domestic mushrooms like "Eringi, Maitake, and Buna-shimeji," it uses "Hanabiratake," which is rich in Vitamin D. One bag (20g) allows you to easily and deliciously consume the equivalent of 100g of fresh mushrooms.
### "Chicken Breast Chips for You" (Chips with chicken)
Made mainly from domestic "chicken breast," providing a solid supply of protein essential for maintaining health.
These are low-fat, non-fried chips that are carefully hand-baked rather than fried in oil. One bag (20g) provides approximately 10g of protein, making it a delicious item to support body shape and health maintenance.
### Our Commitment
All ingredients are domestic, and we manufacture everything consistently at our own factory, from raw material processing to finishing.
Using our unique "scissor-baking machine," the hand-baked "flavor roasting method" concentrates the umami of the ingredients.
They are gentle on the body, being non-fried, and feature a crispy texture.
### Shelf Life
1.5 years
### Content Weight
20g
## Sales Information
Scheduled to be sold at drugstores nationwide, malls, and our own EC site.
*EC site: [Rakuten Ichiba] https://www.rakuten.co.jp/niigata-matuya/
## Contact Information
Matsuya Co., Ltd.
Corporate Sales Dept. Fujiyama
e-mail: matuya@ruby.ocn.ne.jp
Tel: 025-387-3325 / Fax: 025-388-7413
### We carefully craft each piece one by one!