The #1 factor when choosing a driving school is 'distance from home or school'. Satisfaction with the attended driving school is approximately 83%.
A survey by NEXER and Hokkaido Mobility School found that 57.8% of people prioritize 'distance' when choosing a driving school, and 53.8% rely on referrals from family and friends.
📋 Article Processing Timeline
- 📰 Published: April 16, 2026 at 01:00
- 🔍 Collected: April 15, 2026 at 16:31
- 🤖 AI Analyzed: April 19, 2026 at 05:41 (85h 9m after Collected)
■ Thorough investigation into deciding factors and satisfaction when choosing a driving school
When getting a driver's license, the first problem many people face is 'which driving school to attend'.
Points of concern vary from person to person, such as fees, accessibility, and the reputation of instructors.
However, what did experienced people who actually chose a driving school prioritize, and how did they gather information? And are they satisfied with their choice?
Therefore, this time, jointly with Hokkaido Mobility School, we conducted a questionnaire on 'Choosing a driving school and satisfaction when obtaining a driver's license' targeting 500 men and women nationwide who answered 'I have obtained a driver's license at a driving school' in a preliminary survey.
*When quoting the content of this press release, please take the following actions.
- State that the source of the quote is 'Survey by NEXER Inc. and Hokkaido Mobility School'.
- Set a link to Hokkaido Mobility School (https://do-mobility.jp/).
- Set a link to the relevant article (https://do-mobility.jp/information/1911).
Overview of 'Survey on choosing a driving school and satisfaction when obtaining a driver's license'
Survey method: Internet questionnaire
Survey period: March 20, 2026 - April 1, 2026
Survey target: Men and women nationwide who answered 'I have obtained a driver's license at a driving school' in a preliminary survey.
Valid responses: 500 samples
Question content:
Question 1: What was your main method of gathering information when choosing a driving school?
Question 2: Please tell us the reason.
Question 3: What point did you prioritize most when choosing a driving school?
Question 4: Please tell us the reason.
Question 5: Were you satisfied with the driving school you attended?
Question 6: Please tell us the reason.
Question 7: Is there anything you think 'I wish I had done this' when choosing a driving school?
Question 8: What is it?
*As a rule, figures are rounded to the first decimal place, so the total may not equal 100%.
■ 53.8% answered they gathered information through 'Referrals from family, friends, and acquaintances'
First, we asked what method they used to gather information when choosing a driving school.
As a result, 'Referrals from family, friends, and acquaintances' accounted for the majority at 53.8%.
This was followed by 'Information from school' at 10.6%, 'Driving school's official website' at 7.4%, and 'Internet search' at 6.0%.
It can be seen that even in modern times where the internet is widespread, close people are most relied upon when choosing a driving school.
We asked about the reasons for each answer, and here are some of them.
Those who answered 'Referrals from family, friends, and acquaintances'
- Because it is the most reliable. (20s, Female)
- Because a friend had gotten a license there. (20s, Male)
- It's an introduction from someone I know, so I can trust it. (30s, Male)
Those who answered 'Information from school'
- Because I was a student. (30s, Female)
- An introduction from the university co-op makes procedures easy and gives peace of mind. (50s, Female)
- It was information from school and it was close to my house. (40s, Female)
Those who answered 'Driving school's official website'
- I wanted to know the driving courses and location. (20s, Male)
- Because I wanted to know the price, etc. (20s, Male)
- I knew there was one near my house, so I looked up various things on their official HP. (30s, Male)
As for the reasons for choosing introductions, ease of trust and peace of mind seem to be major factors.
Also, it suggests that information from schools and official websites are used to confirm the ease of procedures, ease of commuting, fees, and course contents.
■ 57.8% answered they prioritized 'Distance from home or school' the most
Next, we asked about the most important point when choosing a driving school.
The most common was 'Distance from home or school' at 57.8%.
This is followed by 'Fees' at 17.2% and 'Availability of a shuttle bus' at 7.0%.
Since you have to commute to a driving school many times over a certain period, it is a natural result that physical proximity is the overwhelming deciding factor.
When getting a driver's license, the first problem many people face is 'which driving school to attend'.
Points of concern vary from person to person, such as fees, accessibility, and the reputation of instructors.
However, what did experienced people who actually chose a driving school prioritize, and how did they gather information? And are they satisfied with their choice?
Therefore, this time, jointly with Hokkaido Mobility School, we conducted a questionnaire on 'Choosing a driving school and satisfaction when obtaining a driver's license' targeting 500 men and women nationwide who answered 'I have obtained a driver's license at a driving school' in a preliminary survey.
*When quoting the content of this press release, please take the following actions.
- State that the source of the quote is 'Survey by NEXER Inc. and Hokkaido Mobility School'.
- Set a link to Hokkaido Mobility School (https://do-mobility.jp/).
- Set a link to the relevant article (https://do-mobility.jp/information/1911).
Overview of 'Survey on choosing a driving school and satisfaction when obtaining a driver's license'
Survey method: Internet questionnaire
Survey period: March 20, 2026 - April 1, 2026
Survey target: Men and women nationwide who answered 'I have obtained a driver's license at a driving school' in a preliminary survey.
Valid responses: 500 samples
Question content:
Question 1: What was your main method of gathering information when choosing a driving school?
Question 2: Please tell us the reason.
Question 3: What point did you prioritize most when choosing a driving school?
Question 4: Please tell us the reason.
Question 5: Were you satisfied with the driving school you attended?
Question 6: Please tell us the reason.
Question 7: Is there anything you think 'I wish I had done this' when choosing a driving school?
Question 8: What is it?
*As a rule, figures are rounded to the first decimal place, so the total may not equal 100%.
■ 53.8% answered they gathered information through 'Referrals from family, friends, and acquaintances'
First, we asked what method they used to gather information when choosing a driving school.
As a result, 'Referrals from family, friends, and acquaintances' accounted for the majority at 53.8%.
This was followed by 'Information from school' at 10.6%, 'Driving school's official website' at 7.4%, and 'Internet search' at 6.0%.
It can be seen that even in modern times where the internet is widespread, close people are most relied upon when choosing a driving school.
We asked about the reasons for each answer, and here are some of them.
Those who answered 'Referrals from family, friends, and acquaintances'
- Because it is the most reliable. (20s, Female)
- Because a friend had gotten a license there. (20s, Male)
- It's an introduction from someone I know, so I can trust it. (30s, Male)
Those who answered 'Information from school'
- Because I was a student. (30s, Female)
- An introduction from the university co-op makes procedures easy and gives peace of mind. (50s, Female)
- It was information from school and it was close to my house. (40s, Female)
Those who answered 'Driving school's official website'
- I wanted to know the driving courses and location. (20s, Male)
- Because I wanted to know the price, etc. (20s, Male)
- I knew there was one near my house, so I looked up various things on their official HP. (30s, Male)
As for the reasons for choosing introductions, ease of trust and peace of mind seem to be major factors.
Also, it suggests that information from schools and official websites are used to confirm the ease of procedures, ease of commuting, fees, and course contents.
■ 57.8% answered they prioritized 'Distance from home or school' the most
Next, we asked about the most important point when choosing a driving school.
The most common was 'Distance from home or school' at 57.8%.
This is followed by 'Fees' at 17.2% and 'Availability of a shuttle bus' at 7.0%.
Since you have to commute to a driving school many times over a certain period, it is a natural result that physical proximity is the overwhelming deciding factor.