With the onset of summer heat, Global Mall, an investment by Guan De (2520-TW), has implemented cooling strategies such as summer product discounts and indoor parent-child activities, resulting in a 10% increase in visitor numbers compared to the same period last year. A 10% increase in summer performance for July-August is also expected.

Global Mall has opened a pop-up store featuring the children's superstar Baby Shark's Summer Ocean Playground theme at its Zhonghe store in New Taipei City. Parent-child queues have filled the activity venue, and products are experiencing a buying frenzy.

Additionally, due to the influence of temperature, the buying mood for home and home appliance categories is also very hot. Taking the Zhonghe store as an example, Yodee home appliances have continued to achieve excellent results during the summer period.

Global Mall has started a new promotional period. From now until August 9, it will launch the 'Gold Summer Card Benefit' member rebate activity, linking its 8 stores and online platforms. The activity adopts a 'three-tier progressive rebate mechanism.' Members can enjoy 3%, 4%, and 5% rebates during the activity period by using designated credit cards to accumulate consumption of 10,000, 20,000, and 30,000 yen, respectively. Additionally, by using the China Trust co-branded card for single purchases of 2,000 yen or more at designated specialty stores, members can enjoy an additional 3% rebate.

FACT BOX

  • Source: PR Times
  • Category: キャンペーン