New NESCAFÉ Espresso Base CM Featuring Takumi Kitamura and Yukino Kishii to Air from June 5, Depicting Summer Arrangements You Can Choose by Mood
Key facts
- New NESCAFÉ Espresso Base CM Featuring Takumi Kitamura and Yukino Kishii to Air from June 5, Depicting Summer Arrangements You Can Choose by Mood
- Nestlé Japan Ltd. will begin airing a new commercial for its concentrated coffee product "NESCAFÉ Espresso Base" nationwide from Friday, June 5, 2026. The CM features actors Takumi Kitamura and Yukino Kishii, showcasing the fun of freely arranging coffee according to personal taste and mood. The product was just relaunched with a new design in May 2026.
- Source: PR Times
- Date: June 5, 2026
Direct answer
Nestlé Japan Ltd. will begin airing a new commercial for its concentrated coffee product "NESCAFÉ Espresso Base" nationwide from Friday, June 5, 2026. The CM features actors Takumi Kitamura and Yukino Kishii, showcasing the fun of freely arranging coffee according to personal taste and mood. The product was just relaunched with a new design in May 2026.
- Citation
- New NESCAFÉ Espresso Base CM Featuring Takumi Kitamura and Yukino Kishii to Air from June 5, Depicting Summer Arrangements You Can Choose by Mood (June 5, 2026), PR Times
- Source
- PR Times
- Date
- June 5, 2026
Nestlé Japan Ltd. will begin airing a new commercial for its concentrated coffee product "NESCAFÉ Espresso Base" nationwide from Friday, June 5, 2026. The CM features actors Takumi Kitamura and Yukino Kishii, showcasing the fun of freely arranging coffee according to personal taste and mood. The product was just relaunched with a new design in May 2026.
📋 Article Processing Timeline
- 📰 Published: June 5, 2026 at 13:00
- 🔍 Collected: June 5, 2026 at 04:20
- 🤖 AI Analyzed: June 7, 2026 at 03:35 (47h 15m after Collected)
Nestlé Japan Ltd. (Headquarters: Kobe City, Hyogo Prefecture; Representative Director, President & CEO: Tatsuhiko Fukaya; hereinafter "Nestlé Japan") will begin airing a new commercial for its concentrated coffee "NESCAFÉ Espresso Base" nationwide from Friday, June 5, 2026. This CM features actors Takumi Kitamura and Yukino Kishii, depicting a new way to enjoy coffee by "mixing and enjoying" it according to one's own preferences and mood.
In recent years, the way people enjoy coffee has expanded beyond classics like black coffee and lattes to a style where individuals choose the strength and mix, customizing it to their mood and scene. Against this backdrop, concentrated coffee has gained support for allowing people to easily enjoy a high-quality taste at home.
The concentrated coffee "NESCAFÉ Espresso Base," launched in March 2025 in a 500ml bottle, can be combined with water, milk, carbonated water, juice, fruits, and more. Its feature is the ability to adjust the strength and ratio to enjoy a cup tailored to one's liking. Since its launch, it has gained support even from those who had never purchased concentrated coffee before, and it was renewed with a new design in June 2026.
■ New CM with the key message "It's an espresso that sets you free."
Coinciding with the product renewal, the new CM titled "NESCAFÉ Espresso Base 'It's an espresso that sets you free.' People Edition," which starts airing on Friday, June 5, 2026, begins with the question "What will you mix it with next?" and depicts the time of freely enjoying coffee. It expresses the process of finding one's own perfect cup according to the day's mood and preferences, without being bound by a fixed way of drinking.
In the CM, Takumi Kitamura makes an "Apple Ginger Coffee" by combining concentrated coffee with apple juice, ginger ale, and rosemary, showing an excited expression at discovering a new flavor from an unexpected combination of familiar drinks. Meanwhile, Yukino Kishii expresses a moment of enjoying coffee "cutely" at her own pace through an affogato-style arrangement with milk and ice cream. Their natural reactions upon tasting the finished cup leave an impression of honest feelings towards coffee.
Furthermore, in addition to Kitamura and Kishii, the CM depicts various people, including friends and colleagues, enjoying coffee with their own ideas. Through scenes of creating and savoring different arrangements, it expresses how coffee connects people and how free enjoyment spreads. It conveys that the very process of "mixing and enjoying" NESCAFÉ Espresso Base is a light and fun experience for anyone, portraying coffee as a freer entity.
Cast: Takumi Kitamura, Yukino Kishii
Broadcast Start Date: Friday, June 5, 2026
Broadcast Area: Nationwide
Videos will also be released on the following sites.
I was surprised at how well it went together when I actually made and drank the "Apple Ginger Coffee" using NESCAFÉ Espresso Base. The freshness combined with the depth of the coffee made it a drink that suits mornings, afternoons, and evenings. The shoot was fun because we were in a wonderful space. It was simply delicious, and I could be my natural self until the end.
I was able to enjoy the shoot in a pleasant location overlooking the sea, relaxing and sometimes chatting with the staff. When I actually made and drank the "Affogato-style Coffee," the ice cream was generously added, and the coffee and milk blended perfectly, making it very easy to drink. I felt it was a cup like a reward. I thought I'd like to drink it to relax before an important moment. It's creamy and soothes the heart, and the coldness also helps me focus.
■ Cast Profiles
Takumi Kitamura
Born in Tokyo. Made his film debut in 2008 with "DIVE!!" and formed the four-member band "DISH//" in 2011. Won the Newcomer Actor Award at the 41st Japan Academy Prize for the film "Let Me Eat Your Pancreas." Recent major works include the drama "Anpan," "Chotto dake Esper," and the films "Warui Natsu" and "Gushana Mono no Mibun." He is currently starring in the drama "Saba Kan, Uchu e Iku" (Fuji TV). Upcoming works include the film "Shadow Work" (releasing September 25) and the starring film "Shibire" (releasing September 25).
Yukino Kishii
Born February 11, 1992, in Kanagawa Prefecture. Debuted as an actress in 2009. Has since appeared in various films, dramas, and stage productions. In 2017, she starred in her first film, "Ojiichan, Shinjattatte.," winning the Best Newcomer Award at the 39th Yokohama Film Festival. In 2019, for "Ai ga Nanda," she won the Best Newcomer Actress Award at the 11th TAMA Film Festival and the Newcomer Award at the 43rd Japan Academy Prize. For her starring role in the film "Small, Slow but Steady," she won the Best Actress Award at the 46th Japan Academy Prize, among numerous other film awards. Upcoming works include the film "SINSIN AND THE MOUSE" (releasing Friday, June 29) and the film "Subete Mayonaka no Koibitotachi" (scheduled for autumn release).
■ About NESCAFÉ Espresso Base
Press release distributed on Friday, May 15, 2026:
"NESCAFÉ Espresso Base" Renewed and Relaunched with New Design
https://www.nestle.co.jp/media/pressreleases/20260515_nescafe
■ Arrangement Example Featured in the CM
Apple Ginger Coffee with NESCAFÉ Espresso Base
A stylish iced drink made by slightly arranging the basic recipe for "Coffee Tonic." The two-layer visual, possible only with concentrated coffee, lifts your spirits.
https://nescafe.nestle.jp/recipes/espresso-base-apple-ging
FAQ
When can I see the new commercial?
It will start airing nationwide from Friday, June 5, 2026.
Who appears in the commercial?
Actors Takumi Kitamura and Yukino Kishii.
What are the product features?
It is a concentrated coffee that can be mixed with water, milk, carbonated water, juice, etc., allowing you to adjust the strength and flavor to your liking.