NEC Expands "BluStellar" to Group Companies to Further Create Value in DX Business

To further expand its DX business and maximize the value provided to customers, NEC is deploying its DX value co-creation model, "BluStellar" (Note), to NEC Networks & System Integration Corporation, NEC Nexsolutions, and NEC Fielding—all under the umbrella of NESIC Holdings Corporation—effective today.

Building on the group reorganization and strengthening efforts conducted to date, this initiative consolidates the strengths of NEC and its group companies under the "BluStellar" brand. It establishes a system to provide end-to-end support—from DX strategy formulation to implementation, operation, and maintenance—for local governments and companies across the country where DX demand is intensifying.

Through this, the NEC Group aims to achieve over 1 trillion yen in revenue through "BluStellar."

[Background]

NEC has been advancing group reorganization with an eye toward further growth in its DX business, building a structure to strengthen DX support for companies and local governments nationwide.

As part of this, NEC Fielding joined NESIC Holdings today. This provides the group with the execution capability and sustainability for DX, including over 300 service locations nationwide and a 24/7/365 operation and maintenance system.

Against the backdrop of this organizational strengthening, NEC is deploying "BluStellar" across the entire group to further enhance the value provided by its DX business.

[Roles of Each Company in Promoting "BluStellar"]

●NEC Networks & System Integration Corporation Leverages strengths in ICT and DX system integration and service provision for companies and local governments, providing one-stop services ranging from offices to infrastructure, particularly regarding work-style reform.

●NEC Nexsolutions, Ltd. Supports IT and DX for mid-sized and small-to-medium enterprises and local governments through industry-specific solutions, platforms, and operational services.

●NEC Fielding, Ltd. Supports on-site DX implementation by solving issues through continuous value creation, utilizing managed services with a 24/7/365 maintenance and operation system for companies and local governments nationwide.

Regarding DX, NEC provides end-to-end services, including offerings that lead from strategic consulting to implementation, across three axes: business models, technology, and organization/human resources. Furthermore, aiming to evolve from a traditional SIer to a "Value Driver," NEC has organized its value creation model as "BluStellar." By transforming business models through cross-industry advanced insights and refined cutting-edge technology, NEC leads the way in solving social issues and customers' management challenges.

End

Note: "BluStellar" is a value creation model that realizes business model transformation, leads to the resolution of social issues and customers' management challenges, and guides customers toward the future, through NEC's cutting-edge technology refined by years of development and operation, and cross-industry advanced insights backed by a proven track record. https://jpn.nec.com/dx/index.html

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