Nagomi no Yoneya Announces Seasonal 'Minazuki' Sweet for Traditional 'Nagoshi no Harae' Purification Ritual on June 30

Key facts

  • Nagomi no Yoneya Announces Seasonal 'Minazuki' Sweet for Traditional 'Nagoshi no Harae' Purification Ritual on June 30
  • Japanese confectionery company Nagomi no Yoneya will release its seasonal 'Minazuki' wagashi starting June 16, in observance of the traditional 'Nagoshi no Harae' summer purification ritual held on June 30. The sweet, a triangular uiro cake topped with adzuki beans, symbolizes purification and prayers for good health for the remainder of the year. A two-piece set (white and matcha) will be available for 550 JPY (tax included). Pre-orders begin June 1, and the product will be sold exclusively at physical stores.
  • Source: PR Times
  • Date: May 17, 2026

Direct answer

Japanese confectionery company Nagomi no Yoneya will release its seasonal 'Minazuki' wagashi starting June 16, in observance of the traditional 'Nagoshi no Harae' summer purification ritual held on June 30. The sweet, a triangular uiro cake topped with adzuki beans, symbolizes purification and prayers for good health for the remainder of the year. A two-piece set (white and matcha) will be available for 550 JPY (tax included). Pre-orders begin June 1, and the product will be sold exclusively at physical stores.

Citation
Nagomi no Yoneya Announces Seasonal 'Minazuki' Sweet for Traditional 'Nagoshi no Harae' Purification Ritual on June 30 (May 17, 2026), PR Times
Source
PR Times
Date
May 17, 2026
Japanese confectionery company Nagomi no Yoneya will release its seasonal 'Minazuki' wagashi starting June 16, in observance of the traditional 'Nagoshi no Harae' summer purification ritual held on June 30. The sweet, a triangular uiro cake topped with adzuki beans, symbolizes purification and prayers for good health for the remainder of the year. A two-piece set (white and matcha) will be available for 550 JPY (tax included). Pre-orders begin June 1, and the product will be sold exclusively at physical stores.
新製品NQ 0/100出典：PR Times

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  • 📰 Published: May 17, 2026 at 02:00
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On June 30, Japan observes 'Nagoshi no Harae,' a traditional purification ritual. This Shinto ceremony is held to wash away the sins and impurities of the first half of the year and to pray for health and well-being for the remaining six months.

Similar to New Year's Eve, it is considered an important milestone. A traditional custom is to eat 'Minazuki,' a sweet made from a triangular uiro (steamed cake) base topped with adzuki beans, which are believed to ward off evil.

Historically, 'Minazuki' is said to have been created by commoners who, inspired by the ice used in the 'Ice-Day Festival' at the Imperial Court, made the sweet to pray for good health.

Pre-orders will be accepted starting Monday, June 1.

Nagomi no Yoneya invites customers to enjoy the seasonal 'Minazuki' sweet associated with the 'Nagoshi no Harae' ritual.

- Pre-order Period: Until 5 days before the desired pick-up date.
- Release Date: Tuesday, June 16.
- Minazuki 2-piece set (white, matcha): 550 JPY (tax included).

*Please note that Minazuki is not available at the Tobu Department Store Funabashi branch.
*This product is not available for mail order.

For more information, a special page is available on the Nagomi no Yoneya website.

Customer Inquiries:
Nagomi no Yoneya Customer Service
TEL: 0120-482-074
Hours: 9:00 AM - 5:00 PM (excluding Saturdays, Sundays, and public holidays)

*Images are for illustrative purposes. The actual product's design and specifications may vary.
*Product details and design are subject to change due to unforeseen circumstances.

About Nagomi no Yoneya (Yoneya Co., Ltd.):
Founded in 1899 (Meiji 32), the company's origins trace back to creating 'Kuri Yokan' (chestnut jelly), inspired by the 'Kurigane' vegetarian dish served at Naritasan Shinshoji Temple, and selling it as a souvenir for temple visitors. The company produces a wide range of sweets, including yokan, peanut-shaped monaka, dorayaki, and seasonal fresh confections.

FAQ

What are the key facts in this article?

Japanese confectionery company Nagomi no Yoneya will release its seasonal 'Minazuki' wagashi starting June 16, in observance of the traditional 'Nagoshi no Harae' summer purification ritual held on June 30. The sweet, a triangular uiro cake topped with adzuki beans, symbolizes purification and prayers for good health for the remainder of the year. A two-piece set (white and matcha) will be available for 550 JPY (tax included). Pre-orders begin June 1, and the product will be sold exclusively at physical stores.

What is the direct answer?

Japanese confectionery company Nagomi no Yoneya will release its seasonal 'Minazuki' wagashi starting June 16, in observance of the traditional 'Nagoshi no Harae' summer purification ritual held on June 30. The sweet, a triangular uiro cake topped with adzuki beans, symbolizes purification and prayers for good health for the remainder of the year. A two-piece set (white and matcha) will be available for 550 JPY (tax included). Pre-orders begin June 1, and the product will be sold exclusively at physical stores.

What is the source and date?

PR Times: https://prtimes.jp/main/html/rd/p/000000066.000125495.html | May 17, 2026

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