Nadia Inc. (Minato-ku, Tokyo / Representative Director and President Yoshiki Katsuragi) and S&B Foods Inc. (Chuo-ku, Tokyo / Representative Director and President Kazuya Ikemura) have collaborated to release a special project page, "Local x S&B Red Can Curry Powder Roux Recipe MAP."

Click here for the special project page

Nadia Artists Nationwide Collaborate with "S&B Red Can Curry Powder Roux"

Japan is rich in charming local dishes and ingredients. This time, Nadia Artists nationwide have teamed up with "S&B Red Can Curry Powder Roux" to add rich aroma and flavor to familiar local tastes. Because "S&B Red Can Curry Powder Roux" dissolves quickly and is versatile for arrangements, it enhances the quality of ingredients, and its aroma and taste are exceptional. These "Local Powder Roux Recipes" will further spread local deliciousness. Why not try a recipe from your local area?

Furthermore, a "S&B Powder Roux Special Set" campaign is scheduled to be held from 3:00 PM on Thursday, May 7th. Please check out the campaign information as well.

Introducing some of the featured recipes

【Goro-Goro Gameni Curry】Flavorful Japanese-style curry made with leftover Gameni♪ by RINATY

【Curry Miso Nikomi Udon】So delicious you'll want to drink all the soup! by Rumi-san

A step up in deliciousness! 【Cheese Curry Okonomiyaki】 by Kazumi Okuda (Tacky Mama)

Remake Shizuoka Oden into curry! by mayumillion-san

＜Provided by: S&B Foods Inc.＞

S&B Foods, originating from its success in manufacturing Japan's first domestic curry powder, delivers various products that color dining tables, such as spices, curry, wasabi, and fresh herbs, as a top spice manufacturer in Japan. We actively engage in product development that contributes to our customers' healthy lives and aim to be a company that can widely contribute to society.

▶Corporate Site ▶Powder Roux Brand Site

About the cooking media "Nadia"

Nadia is a cooking media platform where delicious recipes from professional chefs gather. Currently, 20 million people use it monthly. Recipes on Nadia are posted by over 1,000 chefs, culinary researchers, and cooking influencers (Instagrammers) who are active in TV, publishing, and Instagram, and have passed Nadia's unique screening process. They are collectively known as "Nadia Artists." Their high-quality recipes are popular for being "easy to make and delicious."

As of April 2026, the total number of followers of Nadia Artists reaches approximately 80 million, and their influencer power is attracting attention from various food, cooking utensil, and home appliance manufacturers, as well as publishers.

Furthermore, Nadia publishes under three labels: "Nadia Artist Series" from Takarajimasha Inc., "Nadia Books" from One Publishing Inc., and from 2023, "Nadia Collection" from KADOKAWA Corporation.

We offer various advertising menus.

Please feel free to contact us for inquiries.

▶About Nadia

▶Recipe Site "Nadia"

▶Nadia Official App (iOS/Android)

▶About Advertising

▶Nadia Artist Recruitment Page

＜About Nadia Inc.＞

Company Name: Nadia Inc.

Established: July 5, 2012

Representative: Yoshiki Katsuragi, Representative Director and President

URL: https://nadia-corp.co.jp/

Location: STOCK Building 2F・3F, 2-16-4 Takanawa, Minato-ku, Tokyo 108-0074

Business Activities: Internet media business (Nadia), chef management business (Nadia Management), advertising/planning/production/PR business

＜Contact Us＞

contact@nadia-corp.co.jp

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  • Source: PR TIMES
  • Category: News