[Featuring Ryuichi Kawamura] Nippon Techno's New CM "The Building Owner's Feelings" to Air from April 8th

Nippon Techno Co., Ltd. is launching a new commercial, "The Building Owner's Feelings," on April 8th, featuring their brand ambassador Ryuichi Kawamura. The ad introduces their "ECO-TENANT" system, which automates electricity meter readings, billing, and payment for tenant buildings, alleviating the burdens on building owners.
campaignNQ 100/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 1, 2026 at 19:00
  • 🔍 Collected: April 1, 2026 at 10:15
  • 🤖 AI Analyzed: April 16, 2026 at 23:43 (373h 28m after Collected)

Nippon Techno Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo, President and Representative Director: Eiichi Umamoto), which provides total energy solution services related to electricity, will begin airing its new commercial "The Building Owner's Feelings" from April 8 (Wednesday). Following the previous commercial, our image character Ryuichi Kawamura will appear.

▶️ Click here for the video: https://eqm.jp/zOa5jP

Electricity for Buildings, Smartly.

Ryuichi Kawamura becomes the owner of RYUICHI BUILDING. To bill for electricity usage, he visits each tenant to read their electric meters, calculate electricity charges, and issue invoices... There are many detailed tasks, and he cries out, "Being a building owner is too much...!" At this point, Nippon Techno's automatic electricity billing system "ECO-TENANT" is introduced. Meters installed in tenant buildings are converted to smart meters for automatic readings. Nippon Techno also handles the calculation and billing of electricity charges. Waking from his dream, Kawamura muses on the hardships of being a building owner and murmurs, "That's wonderful, isn't it.".

Tenant buildings house tenants from a wide variety of industries. To calculate electricity charges, the electricity meter of each tenant must be checked. Sometimes, it is necessary to enter a tenant's premises while they are open for business, making meter reading one of the most burdensome tasks for a building owner. Furthermore, it is necessary to calculate electricity charges, issue invoices, and collect payments. Although it is an important task, many building owners are troubled by its sheer difficulty.

■ About the Automatic Electricity Billing System "ECO-TENANT"

ECO-TENANT is a service that provides a one-stop solution for electricity meter reading, billing, and collection for tenant buildings. It clarifies and equalizes electricity charges for offices and stores, relieving the burden of meter reading, billing, and collection for building owners and management companies.

▶️ Sub-meters converted to smart meters

Mechanical meters are replaced with smart meters, automating the meter reading process.

▶️ Meter reading services handled by the automatic meter reading system

Automatic meter reading is performed remotely, eliminating the need to enter tenant spaces.

▶️ Electricity bill payment to the power company handled

There is no longer a need for management companies and owners to advance electricity payments each month.

▶️ Consolidated billing services for tenants

Detailed statements are created, including basic charges, electricity usage fees, and monthly fluctuating fuel adjustment costs, and billed to each tenant.

■ Behind-the-Scenes of the CM Shoot

Kawamura is shown working diligently at his office desk and performing meter reading tasks in the hallway, showcasing a variety of expressions!

■ CM Episode

The CM was filmed at a studio in Tokyo. Kawamura's acting skills, which shone in the previous commercial "Behind the Scenes of the Engineers," are equally brilliant in this one. His busy work of checking meters and diligently handling office tasks, along with other rarely seen aspects of his performance, are a must-see.

Despite the cold weather with snow flurries, the studio was filled with a consistently friendly atmosphere. Kawamura's ability to convey expressions according to requests while communicating with the filming staff can be enjoyed in the making-of footage.

■ Ryuichi Kawamura's Comment

"Everyone on the staff had great teamwork, and the fast-paced filming was fun! As depicted in the commercial, the work related to building owners' electricity bills is detailed and demanding. If I owned a building, I would introduce ECO-TENANT and be stress-free. For the tenants, I'd like them to open places where they can enjoy music and drinks, like live houses or music bars, and share that enjoyment with me."

Making-of footage is now available on the Nippon Techno CM Introduction Site!

https://www.n-techno.co.jp/company/tv-cm/info3.html

Title: "The Building Owner's Feelings" (15s A, 15s B, 30s)

Starring: Ryuichi Kawamura

Theme Song: "Zutto Soba ni" (Lyrics and Music: Ryuichi Kawamura)

CM Main URL: https://eqm.jp/zOa5jP

CM Special Site URL: https://www.n-techno.co.jp/service/cm_ecotenant/

■ Broadcast Schedule

Broadcast Period: April 8 (Wed), 2026 - April 21 (Tue)

・Kanto: Nippon TV, Tokyo Broadcasting System, TV Asahi

・Kansai: Yomiuri TV, Mainichi Broadcasting System, Asahi Broadcasting

・Chubu: Chukyo TV, Chubu-Nippon Broadcasting, Nagoya TV

・Fukuoka: Fukuoka Broadcasting, RKB Mainichi Broadcasting, Kyushu Asahi Broadcasting

・Hokkaido: Sapporo TV, Hokkaido Broadcasting, Hokkaido Cultural Broadcasting

・Miyagi: Tohoku Broadcasting, Miyagi TV, Higashi-Nippon Broadcasting

・Fukushima: Fukushima Broadcasting, TV-U Fukushima

・Niigata: Niigata Broadcasting, Niigata TV21

・Shizuoka: Shizuoka Broadcasting, Shizuoka Asahi TV, Shizuoka First Television

・Hiroshima: Chugoku Broadcasting, Hiroshima Home TV, TV Shin Hiroshima

・Okayama/Kagawa: Sanyo Broadcasting, Nishi-Nippon Broadcasting, Setouchi Broadcasting

・Kumamoto: Kumamoto Broadcasting, Kumamoto Asahi Broadcasting

・Kagoshima: Minami-Nippon Broadcasting, Kagoshima Broadcasting

■ Performer Profile

【Ryuichi Kawamura】

Born May 20, 1970, from Kanagawa Prefecture.

Under the name RYUICHI, he is the vocalist for LUNA SEA and Tourbillon. He is also active as a music producer.

【Encounter between Ryuichi Kawamura and Nippon Techno】

Kawamura, a versatile artist active as the vocalist of LUNA SEA, a solo musician, and a music producer, met Nippon Techno when President and Representative Director Eiichi Umamoto attended the same party at a golf tournament sponsored by the company. While strongly associated with his image as the vocalist of LUNA SEA, Kawamura's solo activities include performances in an opera format without microphones or speakers, continuing to challenge himself from an artist's perspective towards the realization of a sustainable society.

Nippon Techno has appointed Kawamura as its image character since December 2012. He has provided many songs for the company, including the company song, the theme song for "Energy Saving Master" (BS TV Tokyo) "Corporate Edition," and our own CM songs.

※ "Energy Saving Master" (BS TV Tokyo) "Corporate Edition" began airing in 2010 and concluded on June 28, 2017 (Wednesday).

Activities as an image character for Kawamura can be viewed on the following website.

https://www.n-techno.co.jp/company/rk/

【Production Staff】

Strategic CD: Satoshi Hirohata

CD/PL/CW: Kohei Nakazato

AD: Kazuhiro Yamamoto

CX Director: Yu Hattori

BP: Akihiko Yasuda / Takatoshi Kigane / Takuro Nakano / Koki Kurakake

Pr: Yoshitsugu Nakamura

PM: Hajime Yamamoto / Momoi Watanabe

Director: Yuchi Shiota

Assistant Director: Sanchu

Cinematographer: Shigeki Akiyama

Lighting Man: Akira Otsubo

Art Designer: Ryo Nobuga

Location Crd.: Daisuke Shimoyama

Casting: Airi Takezaki

HM (Talent): Kyoko Owada

STY (Talent): Kazuki Yuzuki

HM (Technician): Kyoko Yamada

STY (Technician): Rin Sato

Sound Mixer: Naoya Mochizuki

Offline Editor: Hiroko Watanabe

Online Editor: Maya Watanabe

Mixer: Naoya Mochizuki