"Parent-Child Memories Glow at Night" - Flower Light Brand "MyDear." Plans Glowing Flower Arrangement Classes for Parents and Children

MyDear. is a specialized brand for glowing flower gifts, founded in 2018.

We propose a new form of flower gift that illuminates everlasting flowers with warm light, gently brightening the hearts of both givers and receivers. For this April Dream, we are announcing our dream to expand the experience of creating lasting family memories through "Glowing Flower Arrangement Classes" that parents and children can enjoy together.

There are three reasons why we chose this project as our dream:

1. To spread classes nationwide where children can foster creativity with "glowing flowers."

2. To increase the number of "Mom Teachers" nationwide through glowing flower classes.

3. To create "glowing flower classes" where local parents and children can gather.

Currently, various florists actively conduct flower workshops.

We deeply empathize with the wonderful idea of providing children with experiential learning opportunities outside of school and the value of parents and children doing something together.

MyDear. aims to further enhance the communication and creativity of both children and parents, offering them a truly special experience.

So, how do we differentiate ourselves from ordinary flower classes?

It is precisely our original product: "glowing flowers."

By holding classes using glowing flowers, for example, in the evening, the experience of seeing one's own arrangement directly glow all at once in the dark would be a special one for children.

We envision a world where proposals for evening classes and systems tailored to local and customer needs can foster communication with children, nurture their creativity and connections, and create new, enjoyable places for them.

Furthermore, these "glowing flower classes" are not just for parents and children.

MyDear. aims to collaborate with flower artists nationwide to create a system where "Mom Teachers" can hold classes in their respective regions.

　

To be able to do work that brings joy to others, utilizing one's passions and strengths, even while raising children.

We hope that glowing flower classes will spread as one of these new work styles.

We will also provide guidance on acquiring qualifications and know-how for becoming a teacher for those without flower arrangement qualifications or experience.

A time in each region where parents and children gather, children express themselves freely, and adults are also moved.

We believe that by having "glowing flowers" at the center of this, a unique and special experience will be created.

The brand name MyDear. means:

"To my dear you"

"My favorite"

As these words suggest, we aim for our flowers to convey feelings to loved ones, while also being a gentle companion to one's own heart.

MyDear.'s dream is:

To create a society where parent-child memories continue to glow in daily life through glowing flowers.

And:

To foster children's creativity,

Deepen parent-child communication,

And create warm connections in communities.

We aim for a future where glowing flowers are not just interior decorations or gifts,

But spread as entities that leave behind "experiences" and "memories."

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<About Instructor Recruitment>

 

For this project,

 

We plan to recruit instructors who resonate with the desire to "create someone's memories through glowing flowers."

 

Target applicants are:

・Florists with artificial flower arrangement qualifications

(We can also provide qualification acquisition lessons)

・Those interested in operating a classroom

・Those interested in activities for children and families

We envision collaboration with people nationwide.

 

MyDear. will provide materials and concepts,

And instructors will hold classes in their respective regions,

 

We aim to expand this as an activity that can be continued at one's own pace, without undue burden.

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Company Information: MyDear Co., Ltd.

Brand Name: MyDear.

Business Activities: Planning and sales of flower lights

Flower Light Overview:

・Handcrafted one by one by artisans overseas in factories

・Patent pending, trademark registered

・Loved by celebrities, featured in TV, radio, and newspapers

・Pop-up sales history at department stores and commercial facilities

Representative: Chihiro Endo

・Single mother of two children

・Had children at 19, attended vocational school at 25, and launched a specialty store for flower lights at 29