Morozoff Co., Ltd., a Western confectionery manufacturer (Higashinada-ku, Kobe), is opening a new store for its brand 'CUSTA,' which celebrates the charm of custard, at Isetan Shinjuku.

Following the opening of its first store in Osaka (Umeda) in April 2022, commemorating the 60th anniversary of Morozoff's custard pudding, this will be the fourth store, after Ginza Mitsukoshi and Nihonbashi Mitsukoshi Main Store, to open at Isetan Shinjuku.

We will deliver the profound charm of 'custard' that we have been committed to.

Please enjoy it as a reward for yourself or during precious moments with loved ones.

Opening on Wednesday, May 20, 2026

CUSTA

Custard. To its profound world.

We encapsulate the charm of custard in sweets, focusing on ingredients and manufacturing methods.

You will surely discover a deliciousness you didn't know existed.

Welcome to 'CUSTA,' a new experience custard sweets specialty store.

Store Image

Store Overview Store Name: CUSTA Isetan Shinjuku Store Address: 〒160-0022 3-14-1 Shinjuku, Shinjuku-ku, Tokyo, Isetan Shinjuku Main Building B1F, Café et Sucre Business Hours: 10:00 AM - 8:00 PM

<Product Lineup>

★Isetan Shinjuku Exclusive★ CUSTA Custard Pudding Price: 432 JPY (tax included) (Body price: 400 JPY) Custard pudding with a smooth texture and rich egg flavor. We created a unique smooth texture by carefully steaming carefully selected ingredients in a glass container. The slightly bitter caramel sauce tightens the flavor of the custard pudding. CUSTA Custard Pudding Price: 432 JPY (tax included) (Body price: 400 JPY)

CUSTA (Melting Custard Cream Cake) Price: 486 JPY (tax included) (Body price: 450 JPY) New texture sweets to enjoy melting custard cream. The slightly bitter caramel sauce adds an accent. The pudding-like shape and taste make it perfect as a souvenir. CUSTA (Melting Custard Cream Cake) Price: 486 JPY (tax included) (Body price: 450 JPY)

Crème d'Or Price: 270 JPY (tax included) (Body price: 250 JPY) A harmony of rich, melting custard cream and soft, fluffy sponge cake. Enjoy the deliciousness of custard cream that fills your mouth. Crème d'Or Price: 270 JPY (tax included) (Body price: 250 JPY)

【Store Limited】Crème d'Or 5-piece assortment Price: 1,458 JPY (tax included) (Body price: 1,350 JPY)

Crème brûlée Price: 432 JPY (tax included) (Body price: 400 JPY) The rich flavor of egg and milk custard with a fragrant brûléed top. The crispy texture of the separately provided焦がしキャラメリゼ (scorched caramelization) and its slightly bitter taste enhance the deliciousness of the custard. Crème brûlée Price: 432 JPY (tax included) (Body price: 400 JPY)

Crème Boule Fluffy sponge cake rich in egg flavor, generously filled with smooth custard-flavored cream. The caramel-flavored sponge cake adds an accent. Crème Boule Price: 594 JPY / 3 pieces (tax included) (Body price: 550 JPY) Price: 1,296 JPY / 6 pieces (tax included) (Body price: 1,200 JPY) Price: 2,160 JPY / 12 pieces (tax included) (Body price: 2,000 JPY)

Custard Kuchen A moist cake with rich egg flavor reminiscent of custard pudding, combined with a slightly bitter caramel cake. Custard Kuchen Price: 972 JPY / 4 cut pieces (tax included) (Body price: 900 JPY) Price: 1,944 JPY / 8 cut pieces (tax included) (Body price: 1,800 JPY) Price: 1,620 JPY / 1 whole piece (tax included) (Body price: 1,500 JPY)

Caramel Galette A crumbly galette with rich egg-flavored cookies wrapped around a caramel filling. Caramel Galette Price: 1,296 JPY / 8 pieces (tax included) (Body price: 1,200 JPY) Price: 2,160 JPY / 14 pieces (tax included) (Body price: 2,000 JPY)

Galette and Kuchen Assortment Galette & Kuchen Assortment Price: 3,240 JPY / 18 pieces (tax included) (Body price: 3,000 JPY) Gift Set Price: 5,400 JPY / 31 pieces (tax included) (Body price: 5,000 JPY)

New experience custard sweets specialty store committed to ingredients and manufacturing methods CUSTA Image

Custard cream, precisely because it is simple, directly reflects the quality of its ingredients and the skill of the artisans. The crucial ingredient that determines its deliciousness, 'eggs,' has been carefully selected through rigorous scrutiny. The deliciousness of 'eggs' brings out a new charm in custard.

From a reward for yourself to a gift for someone special.

Please enjoy the profound charm of custard.

For more information about CUSTA, please visit our website.

FACT BOX

  • Source: PR TIMES
  • Category: Event