Ending the 'Lonely Gamble of New Business.' Monster Bank Revamps Business Support Platform 'Proofly,' Launching 'Completely Risk-Free' Support with Zero Initial and Monthly Fees.
To break down the barriers of 'cost' and 'uncertainty' in new business development, Monster Bank Inc. has revamped its business support platform, 'Proofly.' It introduces a 'complete success fee' model with zero initial and monthly fees. This model ensures companies are not charged until a tangible result is achieved, allowing them to begin business verification without financial risk. The service also provides hands-on execution support via an 'EMO' (Execution Managing Officer) and objective decision-making through data visualization, aiming to transform the 'lonely gamble' into a 'confident challenge.'
📋 Article Processing Timeline
- 📰 Published: May 18, 2026 at 20:00
- 🔍 Collected: May 18, 2026 at 11:31
- 🤖 AI Analyzed: May 18, 2026 at 17:49 (6h 17m after Collected)
■ Background: The Walls of 'Cost' and 'Uncertainty' in New Business Currently, many small to medium-sized enterprises (SMEs) face challenges such as 'decline of existing business' and 'adapting to DX,' making the creation of new business an urgent task. However, hiring specialized personnel or external consulting incurs fixed monthly costs of hundreds of thousands to millions of yen, with no guarantee that the investment will pay off. As a result, many excellent ideas are abandoned without being implemented due to the reason, 'I want to try, but the risk of failure is too high.' ■ Features of this service: A unique model that enables 'business try-ons' To transform this 'lonely gamble' into a 'confident challenge,' Monster Bank offers the following unique model: Zero initial and monthly fees with a 'complete success fee' model No upfront payments or monthly retainer fees are required. Costs are only incurred when results are achieved (such as completion of Go/No-Go decisions or specific KPI achievement), allowing companies to start verifying new business without financial risk. Hands-on execution responsibility 'EMO (Execution Managing Officer)' Instead of just 'giving advice,' we adopt a responsibility-sharing style that involves being present on-site and even handling menial task delegation. This ensures business promotion with a sense of speed. Decision-making support through the data visualization platform 'Proofly' We visualize the success or failure of a business with data based on a proprietary algorithm, rather than relying on subjectivity or intuition. This revamp has also enhanced the report output function for 'non-financial information' that financial institutions evaluate. ■ Implementation record (as of May 2026) Number of ongoing projects: Over 120 companies Cost reduction example: Switched from using external professional talent to Proofly, reducing fixed costs by 1.5 million yen per month (for a care and welfare company) Rapid growth example: Achieved business sale through M&A just 7 months after launch (IT/SaaS business) ■ Comment from CEO Kazuma Toba 'People try on a 2,000 yen piece of clothing many times, so why do they decide on a multi-million yen business investment without trying it? We want to deliver a 'reliable yardstick' for all decision-making. By offering this completely free tier, we aim to increase the sheer 'number of challenges' undertaken by Japanese companies and create a society that minimizes the probability of failure.' ■ About Monster Bank Inc. With the mission to 'transform the lonely gamble of business into a confident challenge,' the company was founded in 2025. Through the PoC platform 'Proofly,' we provide a new business experience that integrates data-driven decision-making and execution support. Company Name: Monster Bank Inc. Representative: CEO Kazuma Toba Location: 8F Tri-Seven Roppongi, 7-7-7 Roppongi, Minato-ku, Tokyo Established: July 2025 Capital: 31 million yen (as of January 2026) Business: Development and operation of the PoC platform 'Proofly,' effectiveness verification, and new business consulting URL: https://monster-bank.jp/