Mizkan Co., Ltd., headquartered in Handa City, Aichi Prefecture, and led by Representative Director and CEO Ryoji Maki, has launched a collaboration for its Ajipon® product with "Doraemon the Movie: Nobita's New Great Adventure into the Undersea Castle," which is currently a major hit. The tie-up commenced on February 27, 2026 (Friday). To commemorate this collaboration, Mizkan has released "Kaiteipon Recipes." These recipes are themed around "What if 'undersea people' got their hands on Ajipon, they'd probably make these dishes!" and feature arrangements using deep-sea fish. Simultaneously, alternative recipes using easily accessible ingredients for "land-dwellers" have also been published. Furthermore, to celebrate the recipe release, advertisements are being displayed at Oedo Line Roppongi Station, known as "Japan's deepest subway," starting April 13, 2026 (Monday), aligning with the deep-sea theme. The official Ajipon X (Twitter) account (https://twitter.com/ajipon_mizkan) is scheduled to sequentially release all eight types of "Kaiteipon Recipes."

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  • Source: PR TIMES
  • Category: キャンペーン/プロモーション