Discover Sustainability in Kyoto, Starting Today. "think good ~Connecting Kyoto, Continuing to Tomorrow~" Event Held, Featuring Young Farmers and Kyoto Successors.
Key facts
- Discover Sustainability in Kyoto, Starting Today. "think good ~Connecting Kyoto, Continuing to Tomorrow~" Event Held, Featuring Young Farmers and Kyoto Successors.
- JR Kyoto Isetan is holding "think good," an event focused on sustainability.
- Date: March 29, 2026
Direct answer
JR Kyoto Isetan is holding "think good," an event focused on sustainability.
- Citation
- Discover Sustainability in Kyoto, Starting Today. "think good ~Connecting Kyoto, Continuing to Tomorrow~" Event Held, Featuring Young Farmers and Kyoto Successors. (March 29, 2026)
- Source
- PR Times
- Date
- March 29, 2026
JR Kyoto Isetan is holding "think good," an event focused on sustainability.
📋 Article Processing Timeline
- 📰 Published: March 29, 2026 at 22:25
- 🤖 AI Analyzed: May 26, 2026 at 21:27 (1391h 1m after Published)
JR Kyoto Isetan will hold "think good ~Connecting Kyoto, Continuing to Tomorrow~," an event introducing environmentally friendly products and services, and culture rooted in the region, starting from Wednesday, April 8th. In the city of Kyoto, inherited skills, culture, and wisdom for living with nature quietly breathe. This event will focus on brands and bearers of traditional culture that are undertaking sustainable initiatives in Kyoto and various other regions, introducing their appeal through products and experiences. By showcasing initiatives that will be passed down to the next generation, such as those by young farmers and successors of long-established businesses, the event aims to convey hints for a sustainable future found in everyday life.
What is "think good"?
"think good" is the slogan for the Mitsukoshi Isetan Group's sustainability activities. It embodies the desire to "start by using imagination and thinking earnestly" towards realizing a sustainable society and a colorful, prosperous future. JR Kyoto Isetan is undertaking initiatives for environmental conservation, respect for diverse values, co-creation with local communities, and the preservation of Kyoto's traditional culture.
Sustainable Food and Lifestyle
Young Farmers' Group "SHIKI FARMERS CLUB"
In the agricultural sector, which faces challenges such as an aging population and a lack of successors, "SHIKI FARMERS CLUB," a community where young farmers from across Japan gather to promote the appeal of agriculture as a culture, will make its first appearance. They will introduce the initiatives of farmers active in Kyoto and the surrounding areas, and also offer event-exclusive collaboration products.
An event-exclusive acai bowl made with fruits grown by farmers participating in "SHIKI FARMERS CLUB." This dish combines blueberries, strawberries, bananas, dekopon (a type of citrus), and honey, allowing you to enjoy the fresh, natural taste of domestic fruits.
〈SHIKI FARMERS CLUB〉SHIKI Bowl 1,621 yen
[JR Kyoto Isetan Exclusive]
Collaboration Sweets: Young Farmers x Long-established Mochi Shop
FAQ
What is the main purpose of the "think good ~Connecting Kyoto, Continuing to Tomorrow~" event?
The event aims to introduce environmentally friendly products and services, and regional culture rooted in Kyoto, focusing on sustainable initiatives and showcasing brands and individuals who are passing down traditions to the next generation.
When will the "think good ~Connecting Kyoto, Continuing to Tomorrow~" event be held at JR Kyoto Isetan?
The event will commence on Wednesday, April 8th, and will be held at JR Kyoto Isetan.
What does the slogan "think good" represent for the Mitsukoshi Isetan Group?
"think good" is the slogan for the Mitsukoshi Isetan Group's sustainability activities, embodying the desire to use imagination and think earnestly towards a sustainable society and a prosperous future.
Which young farmers' group will be featured at the event, and what will they be offering?
The "SHIKI FARMERS CLUB," a community of young farmers, will be featured. They will introduce initiatives of farmers in Kyoto and surrounding areas and offer an event-exclusive collaboration product called the "SHIKI Bowl."
What kind of initiatives is JR Kyoto Isetan undertaking in relation to this event?
JR Kyoto Isetan is undertaking initiatives for environmental conservation, respect for diverse values, co-creation with local communities, and the preservation of Kyoto's traditional culture.