Mirart and Kobe Cardboard Co-Develop 'Self-Photo Studio with Pets' Utilizing AI Photo Booth 'PHOTO AIR' to Debut at 'interpets OSAKA' from June 19-21

Mirart Co., Ltd. (Chiyoda-ku, Tokyo; Representative Director: Shunsuke Nakano) made its debut at 'interpets TOKYO' held at Tokyo Big Sight in April 2026 under the booth name 'Mirart PET STUDIO,' offering paid photography experiences. The event was highly successful, with lines of around ten groups at all times. In response to this success, Mirart has collaborated with Kobe Cardboard Co., Ltd. (Kobe, Hyogo Prefecture; Representative Director: Koji Sano), which designs 'One Shot Studio' trick art booths in the Kansai region. Together, they have packaged a studio booth kit and the AI self-photo machine 'PHOTO AIR' into a new product: 'Self-Photo Studio with Pets.'

This product will be exhibited and launched at the 'interpets OSAKA' trade show at Intex Osaka from June 19 to 21, 2026. Kobe Cardboard Co., Ltd. will propose it as a powerful marketing and customer-attracting tool for pet shops, home improvement centers, dog runs, trimming salons, veterinary clinics, and pet event organizers.

'PHOTO AIR' is a Korean-style self-photo booth developed by Mirrorroid Inc. (South Korea), a group company of Mirart Co., Ltd. Utilizing AI technology, the machine instantly cut out people and animals to synthesize them with selected backgrounds, producing high-quality prints and digital data. It is widely used for weddings, pop-up stores, concerts, and corporate events. In the pet sector, its adoption is expanding for permanent indoor dog run installations and pet shop events.

The newly packaged 'Self-Photo Studio with Pets' is designed to allow more pet owners to enjoy 'PHOTO AIR' easily, offering an effective promotional package for retail stores, facilities, and events.

Product Features - Easy assembly and space-saving design requiring only about 1 tsubo (approx. 3.3 square meters) for installation. - No photography staff needed; anyone can take photos easily by following the on-screen instructions. - Built-in credit card and QR code payment options enable automated, self-service fee collection. - High-resolution prints are produced immediately after shooting. - Photos and videos can be downloaded to smartphones via the QR code printed on the physical photograph.

Business Benefits 1. Expanding Customer Reach and Boosting Retention By positioning a store or facility as a place to take professional-grade photos with pets, businesses can expand their trade area and attract more customers. Monthly background updates encourage repeat visits. In a real-world case study at a pet shop, the machine generated an average monthly revenue of 300,000 JPY (200 groups) charging 1,500 JPY per session.

2. Creating New Revenue Channels via Custom Merchandise The captured digital images can be used for secondary product sales, such as creating custom calendars, trading cards, and keychains. High-value custom goods create a new revenue stream for the hosting shop or facility.

3. Organic Social Media Marketing Since anyone can take photogenic photos, users are highly motivated to share them online. In addition to physical prints, digital photos and video files can be downloaded instantly. Sharing framed videos on social media generates word-of-mouth advertising and attracts new customers.

Exhibition Overview at interpets OSAKA - Dates: June 19–21, 2026 - Venue: Intex Osaka (Hall 4, Booth M020) - Exhibitor: Kobe Cardboard Co., Ltd. *During the public days on June 20 and 21, visitors can experience shooting for 700 JPY per session. As heavy crowds of general visitors are expected on public days, businesses interested in introducing the product are advised to contact the booth early.