Moomin Monogatari Co., Ltd. (Headquarters: Hanno City, Saitama Prefecture, President: Kiyoshi Mochizuki) is pleased to announce that "Metsä (Moominvalley Park and Metsä Village)" welcomed its 6 millionth visitor on July 4, 2026.

To express our gratitude to everyone who has supported us, we will be offering a 500 yen gift ticket valid for use within the park to all guests who enter "Moominvalley Park" during a special period from July 11, 2026 (Sat) to July 24, 2026 (Fri).

Furthermore, each store in "Metsä Village," our Nordic lifestyle experience facility, will be holding a special campaign to commemorate the 6 million visitor milestone. During this period, Nordic design goods and carefully selected food items will be offered at special prices.

Metsä Village opened on November 9, 2018, and Moominvalley Park opened on March 16, 2019. Both facilities are celebrating their 7th anniversary since opening.

We will continue to strive to be a "Metsä (Metsä Village and Moominvalley Park)" that is loved by our guests, as a place where you can "live with space" and discover the essence of a rich mind through experiences in a forest and lake where Nordic time flows, allowing you to bring that richness back into your daily life.

Details: https://metsa-hanno.com/event/46434/

▶Message from Kiyoshi Mochizuki, President of Moomin Monogatari Co., Ltd.

We are deeply honored to have welcomed 6 million guests to "Metsä," a place rich in nature that means "forest" in Finnish. We sincerely thank you for your immense kindness and support over the past seven years since our opening in 2018.

Last year, "Hyper Museum Hanno" opened in Metsä Village, and "Terrace on the Lake" opened in Moominvalley Park. This spring, "Emma's Theater" was renovated and reopened as an all-weather theater.

Furthermore, in February of this year, Metsä Village and Moominvalley Park became the first theme park in Japan to receive "Phase Free" certification for products and services useful in both everyday and emergency situations. At Metsä, we aim to provide a comfortable space, enjoyable experiences, and a sense of security, while our staff works together to help you experience the "space" in your mind that comes from immersing yourself in rich nature and feeling enveloped in happiness.

Kiyoshi Mochizuki President, Moomin Monogatari Co., Ltd.

▶Commemorating 6 Million Visitors! Gift Tickets for Moominvalley Park

During a special period from July 11, 2026 (Sat) to July 24, 2026 (Fri), guests entering Moominvalley Park will receive a 500 yen gift ticket usable at park shops, restaurants (excluding Lettula Lounge), and for takeout food.

Distribution Period: July 11, 2026 (Sat) - July 24, 2026 (Fri)

*Excluding July 18 (Sat) - July 20 (Mon, Holiday)

Distribution Time: 10:00 AM onwards

Distribution Location: The Inlet of the Beginning Area

*Eligible guests are those who have entered Moominvalley Park.

*One gift ticket worth 500 yen will be provided per ticket.

*Gift tickets are valid until August 31, 2026 (Mon).

*Cannot be used at some facilities and stores.

▶Commemorative Campaign at Metsä Village Stores

Each store in Metsä Village will offer special campaigns, including discounts related to the number "600" and half-price admission to Hyper Museum Hanno.

Campaign Period: July 11, 2026 (Sat) - July 24, 2026 (Fri)

*All prices include tax. *Photos are for illustrative purposes. *Limited quantities available; may end without notice.

Afternoon Plate LAGOM FIKA Set (Cinnamon Roll)

With Drink Bar: 700 yen → 600 yen

*Excluding July 18 (Sat) and July 19 (Sun)

Sales Store: LAGOM (2nd Floor, Viking Hall)

"Delicious Dried Sweet Potato Haruka" (380 yen) - 2 bags for 600 yen

Sales Store: Good Harvest! (1st Floor, Market Hall)

10% OFF for purchases over 10,000 yen

Sales Store: LAAVU (1st Floor, Market Hall)

- Weekday Special! Nordic Fabric Scraps Pack 200g: 880 yen / Weekend Special! Scraps Market

- Many Moomin fabrics in stock! Cut fabric 50cm: from 800 yen

- Sale on discontinued items from Finnish brand "STUDIO HILLA"!

Sales Store: LUNE D'EAU (2nd Floor, Market Hall)

- Laitilan Beer Campaign!

Buy 5 cans, get 1 free.

Sales Store: Nordic Goods (2nd Floor, Market Hall) & Metsä Hall

- Nordic Flea Market 660 yen Selection

Sales Store: Metsä Hall

*Event at Metsä Hall ends July 20, 2026 (Mon, Holiday)

Blue Seal Float: 650 yen → 600 yen

Sales Store: sateenkaari (1st Floor, Viking Hall)

Receive 5 tea candies with the purchase of 1,200 yen or more on tea.

Sales Store: Musashi Rikyu (1st Floor, Market Hall)

Follow Hyper Museum Hanno on social media to get same-day tickets at:

Adults: 1,200 yen → 600 yen

Children (4-18 years old): 700 yen → 300 yen

Sales Store: Hyper Museum Hanno

All boat renters receive a complimentary bottle of water.

Sales Store: Venevuokraus (Boat Rental Reception)

▶"Life Support Campaign" Extended!

To commemorate reaching 6 million total visitors, the "Life Support Campaign" currently underway at Moominvalley Park (offering a 1,000 yen gift certificate for gas stations to guests who visit by car on weekends) has been extended.

Applicable Dates: Saturdays, Sundays, and Holidays on or after July 11, 2026

*Ends when supplies run out. Please check the official Metsä website for details.

Eligible Guests: Guests who use the Metsä parking lot on the day of their visit and also enter Moominvalley Park.

*One 1,000 yen gift certificate for gas stations per parking ticket.

*Entry into the paid area "Moominvalley Park" is required.

Distribution Time: 10:00 AM - 6:00 PM

Distribution Location: Moominvalley Park Information Center

*Please be sure to bring your parking ticket.

Details: https://metsa-hanno.com/news/information/45806/

▶Visit Moominvalley Park for a Great Deal! Notice of Bus Fare Changes from Tokyo and Yokohama Stations

We will be revising the fares for the express bus service connecting Tokyo Station and Yokohama Station to Moominvalley Park, operated by Moominvalley Park's wrapped buses.

We encourage you to use our convenient direct bus service, which includes benefits with the Moominvalley Park 1-Day Pass, to travel to Moominvalley Park.

Details: https://metsa-hanno.com/access/bus_tours/

Yokohama Station Route ⇔ Moominvalley Park

Fare Revision Date: July 4, 2026 (Sat)

Sales Price: Adults: 5,800 yen (tax included), Junior/Senior High School Students: 4,900 yen (tax included), Children (4 years old - Elementary School Students): 2,900 yen (tax included)

Tokyo Station Route ⇔ Moominvalley Park

Fare Revision Date: August 1, 2026 (Sat)

Sales Price: Adults: 4,800 yen (tax included), Junior/Senior High School Students: 3,500 yen (tax included), Children (4 years old - Elementary School Students): 2,200 yen (tax included)

▶Japan's First Phase Free Theme Park

In February 2026, Metsä (Metsä Village and Moominvalley Park) obtained "Phase Free Certification," which certifies products and services designed to be useful in both everyday and emergency situations.

This is the first theme park in Japan to achieve Phase Free Certification. Under the concept of "living with space," we provide comfortable spaces and experiences while contributing to regional safety through self-generation facilities and water storage systems.

Details: https://metsa-hanno.com/phase-free/

<About Moominvalley Park>

Moominvalley Park is a theme park where you can experience Moomin stories amidst rich natural surroundings that change with the seasons, enhanced by seasonal decorations. You can enjoy live entertainment and greetings from the Moomin family and their friends, and experience the "literary" and "artistic" qualities that are a major appeal of the original works.

<About Metsä Village>

"Metsä," meaning "forest" in Finnish, is a Nordic lifestyle experience facility located by a lake, surrounded by abundant nature. It features a market hall with imported goods from over 100 Nordic brands, restaurants and cafes, and hosts seasonal workshops and events. You can feel close to nature through activities like boat rentals on the lake and an RV park for overnight stays.

<About Moomin Monogatari>

Moomin Monogatari was established in November 2013 with the aim of operating a theme park business based on the Moomin stories. Moomin Monogatari holds the license to develop this theme park business not only in Japan but also in Asia. It also holds the license to plan, produce, and sell various products related to the Moomin stories sold within Moominvalley Park.

The company also operates "Metsä Village," an adjacent Nordic lifestyle experience facility.

https://www.moomin-monogatari.co.jp/

<Official Website and Social Media>

"Metsä (Metsä Village and Moominvalley Park)" Official Website: https://metsa-hanno.com/

"Metsä Village" Official X: https://x.com/Metsa_Official

"Moominvalley Park" Official X: https://x.com/metsamvp_info

"Metsä Village" Official Instagram: https://www.instagram.com/metsavillage/

"Moominvalley Park" Official Instagram: https://www.instagram.com/moominvalleypark/

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン