Tokyo Metropolis is working to support the healthy growth of children by implementing heat countermeasures from both hard and soft aspects, so that children can fully enjoy "experiential activities and play" even during the hot summer months.

As part of this initiative, we will sequentially release awareness-raising content from the perspective of "enjoying outdoor play in summer while taking heat countermeasures."

We have now released the first installment: an interview video with a pediatrician and a childcare advisor. The video can be viewed on the website and official YouTube channel of the Office of Children's Policy Coordination, and more. As the summer heat intensifies, please take a look when you go out or play outdoors with your children.

Contents of the Interview Video

(1) Theme: "Heatstroke Prevention and Outdoor Play"

Dr. Kyoko Shuri, a pediatrician, will explain key points to watch out for when children play outdoors, such as "effective hydration," "the importance of heat acclimatization," and "precautions for outdoor play," from a medical perspective.

Dr. Kyoko Shuri

Certified Pediatrician and Instructor of the Japan Pediatric Society, Director of the Tokyo Medical Association, Director of Sunny Garden Children's Clinic

(2) Theme: "How to Enjoy Outdoor Play in Summer"

Ms. Naoko Nomura, a childcare advisor, will explain tips and tricks for enjoying outdoor play in summer, such as "recommended outdoor activities," "suitable times for play," and "hydration and clothing."

Ms. Naoko Nomura

Childcare Advisor, Representative of new education LittleTree, over 20 years of experience in childcare and nature experiences

How to Watch the Video

In addition to being posted on the website, official YouTube channel, and official Instagram of the Office of Children's Policy Coordination, the videos will also be distributed through web advertising, digital signage, etc.

(1) Website of the Office of Children's Policy Coordination

https://www.kodomoseisaku.metro.tokyo.lg.jp/jigyo/suisin-team/taiken-asobi/jigyo/suisin-team/taiken-asobi/heat

(2) Official YouTube Channel of the Office of Children's Policy Coordination

1 Theme: "Heatstroke Prevention and Outdoor Play"

https://youtu.be/QtEPYBWFKoM

2 Theme: "How to Enjoy Outdoor Play in Summer"

https://youtu.be/Rr9RAoR2-Yk

(3) Instagram: "Promoting Experiential Activities and Play for Children's Future" cfoo (Kufu) [Official Tokyo Metropolitan Government]

https://www.instagram.com/cfoo.asobi.tokyo/reels/

This initiative is part of the efforts to promote the "2050 Tokyo Strategy."

Strategy 1 Children: "Promoting Policies from a Child's Perspective"

▲2050 Tokyo Strategy

FACT BOX

  • Source: PR TIMES
  • Category: PR
  • Organizations: new education LittleTree