Nishinippon Shimbun Media Lab Inc. (Headquarters: Chuo-ku, Fukuoka City, Fukuoka Prefecture; CEO: Shinya Kiyota; https://medialab.co.jp) has launched and started operating the official Instagram account 'Miyama Kurashi' as part of the city promotion for Miyama City, Fukuoka Prefecture.
This account aims to create a 'relational population' by disseminating information to audiences outside the city, and to foster 'civic pride' by helping residents rediscover the charm of their local area. It showcases the authentic atmosphere and rich lifestyle of Miyama City from multiple perspectives.
Miyama City, located in the southern part of Fukuoka Prefecture, is a historic town surrounded by abundant nature and known for specialty products such as celery and Yamakawa mandarin oranges.
Through this account, we introduce the charm of Miyama City from various angles, featuring not only tourist spots and gourmet food but also content focused on the 'people' playing active roles in the community.
- Landscapes of Miyama Vast nature and accumulated history. Just being there makes you feel balanced. We expressed such an 'authentic Miyama' through beautiful imagery.
- A Holiday Spent in Miyama. We captured a peaceful day spent in Miyama City using a timestamp-format Vlog-style video. [Featured Route] Roadside Station Miyama -> Miyama City Library -> RENGA-tei -> Kissako Nanbou
- The People Who Make Miyama City People dedicated to craftsmanship, people nurturing food culture, and people supporting daily life while aiming for a better town. These are videos focusing on the 'people' who support Miyama City from their respective positions.
Official Account Overview - Account Name: Miyama Kurashi (@miyamacity_promotion) - URL: https://www.instagram.com/miyamacity_promotion/
When you are wondering, 'Where should I go for my next day off?', be sure to check out the account.
FACT BOX
- Source: PR TIMES
- Category: キャンペーン