Material Group Hosts First Cross-Group PR Workshop 'Material College'

Material Group, which provides comprehensive support from corporate to marketing communications, will hold its first cross-group PR workshop, 'Material College,' on Friday, May 29, 2026, for members of its eight group companies. The workshop is supervised by Reona Onoue, a director at Material who serves as a part-time lecturer at Waseda University and Daito Bunka University, and as the jury chair for the PR category of the 2026 Young Lions Competition domestic selection. The goal is to strengthen the group's overall consulting, proposal, and problem-solving capabilities. As Material Group has expanded to an eight-company structure, each entity continues to grow as a specialized business group with unique strengths. To further this growth, the company decided to launch 'Material College' to share knowledge and know-how across the group and enhance proposal quality. The workshop focuses on practical sessions, including lectures by Onoue and team-based workshops with mixed members from different group companies to foster PR thinking and mutual understanding. The event will take place on May 29, 2026, at the Tokyo headquarters. Moving forward, the group plans to actively hold cross-group events involving partners and affiliates to drive organizational growth.