Asuka Kijima Becomes Concierge for Cosme Kitchen's New Online-Exclusive Beauty Appliance Shop, "HOME BEAUTY SALON"

Mash Beauty Labo's natural & organic select shop, "Cosme Kitchen," will launch an online beauty appliance shop, "HOME BEAUTY SALON," on its MASH GO GREEN STORE (web store) starting Wednesday, June 24, 2026, at 18:00. This is a special project for "THE ORGANIC DAYS," one of Japan's largest organic festivals, which also begins on the same day.

### Campaign Details
During "THE ORGANIC DAYS," customers can receive 10% off eligible products and up to 25% point-back for MA CARD members. Accumulated points can be used as 1 yen per point at Mash Group stores.

### Featuring Asuka Kijima as Concierge
Model Asuka Kijima, known for embracing her natural beauty, was appointed as concierge because her philosophy aligns with Cosme Kitchen's vision. She will communicate the appeal of the new self-care experience born from the encounter between organic cosmetics and beauty appliances.

### A New Beauty Method
Cosme Kitchen proposes combining organic cosmetics with beauty appliances. This new beauty method transforms your home into a luxurious salon by adding the power of plants to the time spent caring for your skin with beauty devices, satisfying both skin and soul with functionality and comfort.

### Featured Products
- **[Scalp D Beauté] Scalp Electric Brush** (¥23,300 tax incl.)
- Supervised by an anti-aging clinic doctor. Uses red and blue LEDs and high-frequency EMS to care for the scalp and face.
- **[KINUJO] Silk Premium Dryer** (¥49,500 tax incl.)
- A treatment dryer boasting the fastest drying time. Sensors automatically adjust airflow to reduce hair damage.
- **[baramood] Handyfan Type #01 Natural** (¥11,550 tax incl.)
- A handy fan that combines a gentle breeze with a beautiful, portable design.

### Special Content
On the web store's special page, Asuka Kijima will introduce her favorite items with comments. Additionally, a morning routine video featuring her using the Scalp D electric brush is scheduled to be released on social media.

- **Accounts**: Asuka Kijima's Official Instagram, Cosme Kitchen's Official Instagram
- **Release Date**: Scheduled for Tuesday, June 23

### Event Period
- **WEB STORE**: June 24, 2026 (Wed) 18:00 - June 30, 2026 (Tue) 23:59
- **Physical Stores**: June 25, 2026 (Thu) - June 30, 2026 (Tue)