SNIDEL Unveils 'SNIDEL SUMMER COLLECTION' Featuring Actress Mizuki Yamashita on April 27th!
Japanese ladies' brand SNIDEL will release its new summer collection starring Mizuki Yamashita on April 27. The collection blends elegance with street culture, launching with a web pre-sale.
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- 📰 Published: April 27, 2026 at 19:09
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Mash Style Lab Co., Ltd. (Chiyoda-ku, Tokyo / CEO Hiroyuki Kondo) announces that its ladies' brand 'SNIDEL' will unveil the 'SNIDEL SUMMER COLLECTION' featuring actress Mizuki Yamashita on Monday, April 27, at 12:00 PM. Pre-sales will begin on the official online store, USAGI ONLINE, and the MASH STORE app.
- SNIDEL SUMMER COLLECTION - Starring MIZUKI YAMASHITA
■ LOOK Items (Tax Included):
- Dress: ¥20,900 / ¥16,940 / ¥18,920 / ¥22,880
- Shoes: ¥16,500 / ¥19,800 / ¥23,980
- Blouse: ¥19,800 / ¥14,960
- Pants: ¥13,640 (others as reference items)
- Bag: ¥14,960 / ¥17,930
- Hat: ¥17,600
- Accessories: ¥3,740 - ¥9,900
■ Release Details:
Public release on the official online store starts April 27 at noon. Available at SNIDEL official site, USAGI ONLINE, MASH STORE app, and nationwide physical stores.
■ Profile: Mizuki Yamashita
Born in 1999, Tokyo. Joined Nogizaka46 in 2016 as a 3rd generation member and graduated in May 2024. Active as an actress in films like 'Kingdom' and dramas like 'Eye Love You'. Also a CanCam exclusive model.
■ About SNIDEL:
Debuted in 2005. The concept is 'Street x Formal'. As of April 15, the brand operates 94 stores globally: 38 in Japan, 45 in China, 5 in Hong Kong, 3 in Taiwan, 1 in NYC, 1 in Thailand, and 1 in the Philippines.
- SNIDEL SUMMER COLLECTION - Starring MIZUKI YAMASHITA
■ LOOK Items (Tax Included):
- Dress: ¥20,900 / ¥16,940 / ¥18,920 / ¥22,880
- Shoes: ¥16,500 / ¥19,800 / ¥23,980
- Blouse: ¥19,800 / ¥14,960
- Pants: ¥13,640 (others as reference items)
- Bag: ¥14,960 / ¥17,930
- Hat: ¥17,600
- Accessories: ¥3,740 - ¥9,900
■ Release Details:
Public release on the official online store starts April 27 at noon. Available at SNIDEL official site, USAGI ONLINE, MASH STORE app, and nationwide physical stores.
■ Profile: Mizuki Yamashita
Born in 1999, Tokyo. Joined Nogizaka46 in 2016 as a 3rd generation member and graduated in May 2024. Active as an actress in films like 'Kingdom' and dramas like 'Eye Love You'. Also a CanCam exclusive model.
■ About SNIDEL:
Debuted in 2005. The concept is 'Street x Formal'. As of April 15, the brand operates 94 stores globally: 38 in Japan, 45 in China, 5 in Hong Kong, 3 in Taiwan, 1 in NYC, 1 in Thailand, and 1 in the Philippines.