[sanrio house] Reward every day with a thrilling scent. Brand's first self-care collection including hand milk and body cream newly launched!
Mash Style Lab has launched 'sanrio house', a new brand supervised by Sanrio. They have released a self-care collection featuring character designs and authentic skincare formulations.
📋 Article Processing Timeline
- 📰 Published: April 24, 2026 at 21:00
- 🔍 Collected: April 24, 2026 at 12:31
- 🤖 AI Analyzed: April 25, 2026 at 01:43 (13h 11m after Collected)
The new brand 'sanrio house', newly developed by Mash Style Lab Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo / President and CEO: Hiroyuki Kondo) and supervised by Sanrio Co., Ltd., will release a self-care collection incorporating Hello Kitty, My Melody, Kuromi, and Cinnamoroll into its designs. Centered around two scents, 'Marshmallow Hug' and 'Floral Bonbon', the lineup leads daily care time into a moment of healing, covering everything from hands and body to hair. With a formula that provides comfortable care while protecting moisture and a design that blends into interior decor, it delivers a little thrill to everyday life.
* 'Dreamy Hand Wash' and 'Dreamy Body Wash' are scheduled to be released in mid-June.
■ Product Details
'Dreamy Hand Milk' 45mL / 3,630 yen
Comes with a cute character face-shaped silicone case. A hand milk that spreads with a fresh feel.
With a light 'melt-and-smooth' texture, it is not sticky and has a comfortable feel that makes it easy to use smartphones, tablets, or PCs immediately after application. It comes with a winking Hello Kitty and My Melody silicone case, so you can enjoy carrying it around by attaching it to your bag or belt loop.
Dreamy Hand Milk (Marshmallow Hug) Dreamy Hand Milk (Marshmallow Hug) Dreamy Hand Milk (Floral Bonbon) Dreamy Hand Milk (Floral Bonbon)
'Dreamy Body Cream' 300g / 3,080 yen
A body cream that envelops the skin with dense moisture, leading to moist and soft skin.
Contains 4 types of plant oils*1 and shea butter*2. Despite its rich texture, it spreads smoothly and blends into the skin, moisturizing skin prone to dryness.
*1 Jojoba seed oil, Camellia seed oil, Peanut oil, Meadowfoam seed oil *2 Shea butter (all moisturizing ingredients)
Dreamy Body Cream (Marshmallow Hug) Dreamy Body Cream (Floral Bonbon)
'Dreamy Oil in Hair Mist' 100mL / 2,420 yen
A two-layer hair mist that combines treatment and light styling.
A two-layer formula of 4 types of plant oils*3 and treatment water. It gives moisture and shine to the hair, leading to cohesive hair that runs smoothly through the fingers. By layering it, you can create a natural bundled look. It is an easy-to-carry size, convenient for hair care on the go or fixing your styling.
*3 Argania spinosa kernel oil, Camellia seed oil, Olive fruit oil, Macadamia seed oil (moisturizing ingredients)
Dreamy Oil in Hair Mist (Marshmallow Hug) Dreamy Oil in Hair Mist (Floral Bonbon)
'Dreamy Fragrance Mist' 100mL / 1,980 yen
A body fragrance mist that gently moisturizes the skin while wearing a scent.
The light mist spreads softly, with a gentler scent profile than perfume, making it suitable for everyday use. Formulated with CICA complex*4 and Tea tree extract*5, it provides moisture while conditioning the skin.
*4 Centella asiatica extract, Madecassic acid, Madecassoside, Asiaticoside, Asiatic acid *5 Tea tree leaf extract (all moisturizing ingredients)
Dreamy Fragrance Mist (Marshmallow Hug) Dreamy Fragrance Mist (Floral Bonbon)
[Scheduled for mid-June release] 'Dreamy Hand Wash' 300mL / 2,200 yen
A hand wash that gently envelops hand skin, washing it while protecting moisture.
Formulated with xylitol complex*6 as a moisturizing ingredient, the rich gel texture leads to moist hand skin every time you wash. The scent that spreads with the lather makes daily hand-washing time pleasant.
*6 Xylitylglucoside, Anhydroxylitol, Xylitol (moisturizing ingredients)
Dreamy Hand Wash (Marshmallow Hug) Dreamy Hand Wash (Floral Bonbon)
[Scheduled for mid-June release] 'Dreamy Body Wash' 300mL / 2,420 yen
A body wash that washes while enveloping the skin with fluffy lather and a pleasant scent.
Formulated with plant-derived ingredients such as CICA*7 and Houttuynia cordata extract (skin conditioning ingredients), it cleanses refreshingly while gently conditioning the skin. The light and airy lather transforms bath time into a relaxing time.
*7 Centella asiatica extract (moisturizing ingredient)
Dreamy Body Wash (Marshmallow Hug) Dreamy Body Wash (Floral Bonbon)
■ Scent
* 'Dreamy Hand Wash' and 'Dreamy Body Wash' are scheduled to be released in mid-June.
■ Product Details
'Dreamy Hand Milk' 45mL / 3,630 yen
Comes with a cute character face-shaped silicone case. A hand milk that spreads with a fresh feel.
With a light 'melt-and-smooth' texture, it is not sticky and has a comfortable feel that makes it easy to use smartphones, tablets, or PCs immediately after application. It comes with a winking Hello Kitty and My Melody silicone case, so you can enjoy carrying it around by attaching it to your bag or belt loop.
Dreamy Hand Milk (Marshmallow Hug) Dreamy Hand Milk (Marshmallow Hug) Dreamy Hand Milk (Floral Bonbon) Dreamy Hand Milk (Floral Bonbon)
'Dreamy Body Cream' 300g / 3,080 yen
A body cream that envelops the skin with dense moisture, leading to moist and soft skin.
Contains 4 types of plant oils*1 and shea butter*2. Despite its rich texture, it spreads smoothly and blends into the skin, moisturizing skin prone to dryness.
*1 Jojoba seed oil, Camellia seed oil, Peanut oil, Meadowfoam seed oil *2 Shea butter (all moisturizing ingredients)
Dreamy Body Cream (Marshmallow Hug) Dreamy Body Cream (Floral Bonbon)
'Dreamy Oil in Hair Mist' 100mL / 2,420 yen
A two-layer hair mist that combines treatment and light styling.
A two-layer formula of 4 types of plant oils*3 and treatment water. It gives moisture and shine to the hair, leading to cohesive hair that runs smoothly through the fingers. By layering it, you can create a natural bundled look. It is an easy-to-carry size, convenient for hair care on the go or fixing your styling.
*3 Argania spinosa kernel oil, Camellia seed oil, Olive fruit oil, Macadamia seed oil (moisturizing ingredients)
Dreamy Oil in Hair Mist (Marshmallow Hug) Dreamy Oil in Hair Mist (Floral Bonbon)
'Dreamy Fragrance Mist' 100mL / 1,980 yen
A body fragrance mist that gently moisturizes the skin while wearing a scent.
The light mist spreads softly, with a gentler scent profile than perfume, making it suitable for everyday use. Formulated with CICA complex*4 and Tea tree extract*5, it provides moisture while conditioning the skin.
*4 Centella asiatica extract, Madecassic acid, Madecassoside, Asiaticoside, Asiatic acid *5 Tea tree leaf extract (all moisturizing ingredients)
Dreamy Fragrance Mist (Marshmallow Hug) Dreamy Fragrance Mist (Floral Bonbon)
[Scheduled for mid-June release] 'Dreamy Hand Wash' 300mL / 2,200 yen
A hand wash that gently envelops hand skin, washing it while protecting moisture.
Formulated with xylitol complex*6 as a moisturizing ingredient, the rich gel texture leads to moist hand skin every time you wash. The scent that spreads with the lather makes daily hand-washing time pleasant.
*6 Xylitylglucoside, Anhydroxylitol, Xylitol (moisturizing ingredients)
Dreamy Hand Wash (Marshmallow Hug) Dreamy Hand Wash (Floral Bonbon)
[Scheduled for mid-June release] 'Dreamy Body Wash' 300mL / 2,420 yen
A body wash that washes while enveloping the skin with fluffy lather and a pleasant scent.
Formulated with plant-derived ingredients such as CICA*7 and Houttuynia cordata extract (skin conditioning ingredients), it cleanses refreshingly while gently conditioning the skin. The light and airy lather transforms bath time into a relaxing time.
*7 Centella asiatica extract (moisturizing ingredient)
Dreamy Body Wash (Marshmallow Hug) Dreamy Body Wash (Floral Bonbon)
■ Scent