The women's brand "FURFUR," operated by Mash Style Lab Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo / President and CEO: Hiroyuki Kondo), will release its 2026 summer collection featuring model Sakura Saiga on the "FURFUR Official Online Store" and the e-commerce department store "USAGI ONLINE" starting at 12:00 PM on Wednesday, April 8, 2026. Web pre-orders for the products will start at 12:00 PM on Wednesday, April 15.

”A Gentle Tide”

“The moment when 'the current me' just clicks.”

Not the me who captivates someone, but the me who looks forward naturally.

In such a time, what I want to choose are feminine clothes that lift my spirits.

Voluminous tulle that invites a sweet mood, materials that flatter the skin showing through.

Lace and ruffles subtly nestle even against structured silhouettes and denim.

Enjoying this summer without pretense, the sweetness is quiet, the femininity is certain.

FURFUR 2026 SUMMER COLLECTION worn by model Sakura Saiga

LOOK

<Items>

Knit ¥17,930

Overall ¥14,300

Headband ¥4,400

Bag ¥14,300

Brooch ¥6,930

Shoes ¥25,300

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Organizations: USAGI ONLINE
  • Products / services: FURFUR 2026 SUMMER COLLECTION 'A Gentle Tide'