【LILY BROWN Lingerie】Supervised by Skeletal Diagnosis Expert Megumi Mafune! Cup-in T-shirts for Each Skeletal Type Now Available!

LILY BROWN Lingerie, the lingerie line of the women's brand 'LILY BROWN' (developed by MASH Style Lab Co., Ltd., Headquarters: Chiyoda-ku, Tokyo / President: Hiroyuki Kondo), supervised by Skeletal Diagnosis Expert Megumi Mafune, will launch 'Skeletal Type Cup-in T-shirts' made with sustainable cool polyester 'Ever Cool' material. Sales will begin on Wednesday, April 8, 2026, at 12:00 PM (noon) on the official online store, the MASH official app 'MASH STORE', the EC department store 'USAGI ONLINE', and all directly managed stores nationwide. Additionally, to commemorate the launch, a personal styling event with Megumi Mafune will be held on Saturday, April 11, 2026, at the LILY BROWN Shibuya Parco store.

Find Your Perfect Tee
T-shirts for each skeletal type where you can find one that suits you.

Under the supervision of Skeletal Diagnosis Expert Megumi Mafune,
cup-equipped T-shirts that fit each body type are now available.

With attention to silhouette, neckline, and material texture,
we pursued a balance that makes you look beautiful.

Find 'the perfect one for you'
that is useful for both work and private life.

About Skeletal Diagnosis

Skeletal diagnosis is a style-up theory that allows you to understand 'materials' and 'designs' that suit you based on how bones, muscles, fat, and skin are attached.
Knowing your skeletal type and understanding what clothes suit you and how to pair them can lead to solutions for concerns such as 'worrying about silhouette' or 'difficulty achieving balance'.

Click here for LILY BROWN Official Website Skeletal Diagnosis Page

Lineup

Skeletal WAVE Type

Product Name: Skeletal Type Cup-in T: Wave

Color: OWHT

Size: Free (Recommended for B, C, D cups, band 65-70)

Price: 8,910 JPY (tax included)

A cup-in T-shirt made with sustainable cool polyester 'Ever Cool' material.
The neckline design, which does not show the collarbones, creates a clean look around the neck and finishes the upper body with a compact and slender impression.

The design of the sleeves that widen outwards makes the arms look slimmer, and the slightly raised hemline on the sides adds dimension to the silhouette.

Furthermore, the design that streamlines the upper waist makes the center of gravity appear higher, achieving a style-up effect.

Since the design fits the skeletal WAVE type with a slender and soft body line, it pairs exceptionally well with short tops and high-waisted bottoms.

Skeletal STRAIGHT Type

Product Name: Skeletal Type Cup-in T: Straight

Color: OWHT

Size: Free (Recommended for B, C, D cups, band 65-70)

Price: 8,910 JPY (tax included)

A cup-in T-shirt made with sustainable cool polyester 'Ever Cool' material.
With a design that beautifully enhances a well-defined, three-dimensional body line, the neckline, designed wider at the front, creates a clean look for the neck and décolletage, giving the upper body a sharp impression.

By aligning the cuffs with the bust line, it naturally draws the gaze upwards and subtly covers areas of concern on the arms.

Furthermore, with a moderate length that reaches the hip bones, it can be worn balanced without tucking in.

Skeletal NATURAL Type

Product Name: Skeletal Type Cup-in T: Natural

Color: OWHT

Size: Free (Recommended for B, C, D cups, band 65-70)

Price: 8,910 JPY (tax included)

A cup-in T-shirt made with sustainable cool polyester 'Ever Cool' material.
The collar, which is wider horizontally to enhance the beauty of the collarbones, adds a sense of openness to the neck, creating a natural and sophisticated impression.

The design fits the skeletal NATURAL type, which has a stylish and framed appearance, with slightly relaxed armholes and sleeve lengths.

By making it moderately oversized, it subtly covers areas of concern while creating a slender appearance.

Furthermore, by making the length such that it covers the hip bones, it is finished as a piece that can be worn balanced whether tucked in or out.

Megumi Mafune Profile

A skeletal diagnosis fashion consultant, personal color analyst, and face type advisor who presides over Hiyori Styling.
Her appeal lies in her ability to convey style in an easy-to-understand manner, using anatomy based on her experience as a former nurse, and translating intuition into theory and numbers.
On her social media, she shares content such as skeletal type columns and introductions to cosmetics that suit each personal color.

About the Personal Styling Event

Based on skeletal diagnosis by Skeletal Diagnosis Fashion Consultant Megumi Mafune, we will propose styling that suits customers from items in the store.

Date and Time: Saturday, April 11, 2026, 12:00 PM - 6:00 PM

Diagnosis Time: 15 minutes per slot

Location: LILY BROWN, 4th Floor, Shibuya Parco

※Advance reservation required

Click here for the reservation form

About the Release

■Special Page Release Date: Friday, April 3, 2026, 12:00 PM (noon)

・Official Online Store 〈 https://lily-brw.com/ 〉
・USAGI ONLINE 〈 https://usagi-online.com/brand/lilybrown/ 〉

・MASH STORE (Official App) *Viewable on smartphones only

■Nationwide Release Date: Wednesday, April 8, 2026, 12:00 PM (noon)

・LILY BROWN Nationwide Directly Managed Stores 〈 https://lily-brw.com/Page/shoplist.aspx 〉

※According to each store's opening hours

・Official Online Store 〈 https://lily-brw.com/ 〉
・USAGI ONLINE 〈 https://usagi-online.com/brand/lilybrown/ 〉

・MASH STORE (Official App) *Viewable on smartphones only

・ZOZOTOWN 〈 https://zozo.jp/shop/lilybrown/ 〉

・Rakuten 〈 https://brandavenue.rakuten.co.jp/ba/shop-lilybrown/ 〉

and others

About LILY BROWN Lingerie

The LILY BROWN lingerie series, born with the new keyword 'FEEL ELEGANCE FEEL VINTAGE,' carries on the concept of 'Vintage Feature Dress' from its apparel line.
By emphasizing the delicate lace and detailed designs that are characteristic of vintage charm, it embodies inherent elegance. With item development conscious of scenes and needs, their first full-scale wired bras will also be introduced.
In addition to wired and non-wired types, 'borderless' innerwear is also planned for seasonal deployment.

About LILY BROWN

With the concept 'Vintage Feature Dress,' we propose real clothes that incorporate the delicate craftsmanship and original designs passed down from vintage items into modern fashion.

LILY BROWN HP: https://lily-brw.com/
Instagram: @lily_brown_official
X: https://x.com/_lilybrown

TikTok: https://www.tiktok.com/@lily_brown_official?
Facebook: https://www.facebook.com/fashion.lilybrown