jouetie to Launch "Seamless" Swimwear for Street Style, Pre-orders Begin April 24 (Friday)

MARK STYLER Co., Ltd. (Representative Director and President: Masanori Akiyama, Headquarters: Shibuya-ku, Tokyo) announces the release of a swimwear collection that seamlessly blends into various scenes, under its ladies' brand "jouetie."

Pre-orders will begin on the official online store "RUNWAY channel" from Friday, April 24, 2026.

2026 Swimwear Collection

Sales page: http://s.runway-ch.jp/jt_2026swimwear

Swimwear that allows for free styling, breaking away from traditional swimsuit boundaries.

This lineup features three types of swimwear: the popular monokini from last year, an easy-to-wear camisole for everyday use, and a cute off-shoulder design with ruffles and ribbons.

The appeal lies in jouetie's unique patterns that stand out in summer coordinates, and its high fashionability that allows wearers to head straight into town. It can be easily incorporated into town styling with denim or skirts, in addition to beach scenes, making it active in any setting.

■ Product Overview

Product Name: Dot Frill Skirt Layered Monokini

Price: 15,400 yen (tax included)

Color: Black / Blue

Size: F

Product Name: Lingerie Cami Swimwear

Price: 17,600 yen (tax included)

Color: Brown / Beige

Size: F

Product Name: Cotton Lace Frill Off-shoulder Swimwear

Price: 16,500 yen (tax included)

Color: Off-white / Black

Size: F

■ Release Schedule

Mid-June 2026

Scheduled for sequential release at stores and web stores.

・RUNWAY channel: https://runway-webstore.com/jouetie/

・ZOZOTOWN: https://zozo.jp/brand/jouetie/

・Stores: https://jouetie.com/shoplist/

■ jouetie Official Site/SNS

HP: https://jouetie.com/

Web Store: http://runway-webstore.com/jouetie/

Instagram: https://www.instagram.com/jouetie_official/

X (formerly Twitter): https://twitter.com/jouetie_com

■ jouetie Concept

MIX GIRL

Based on street style

MIXing vintage, rock, mode, and romantic tastes in styling

Various spices create a sophisticated, playful fashion and lifestyle for women, unconstrained by age.