jouetie to Launch "Seamless" Swimwear for Street Style, Pre-orders Begin April 24 (Friday)
Ladies' brand "jouetie" unveils a "seamless" swimwear collection designed for street style. Pre-orders start on April 24, 2026, on the official online store "RUNWAY channel," with sequential releases at stores and other web stores from mid-June.
📋 Article Processing Timeline
- 📰 Published: April 24, 2026 at 22:30
- 🔍 Collected: April 24, 2026 at 14:01
- 🤖 AI Analyzed: April 25, 2026 at 00:25 (10h 23m after Collected)
MARK STYLER Co., Ltd. (Representative Director and President: Masanori Akiyama, Headquarters: Shibuya-ku, Tokyo) announces the release of a swimwear collection that seamlessly blends into various scenes, under its ladies' brand "jouetie."
Pre-orders will begin on the official online store "RUNWAY channel" from Friday, April 24, 2026.
2026 Swimwear Collection
Sales page: http://s.runway-ch.jp/jt_2026swimwear
Swimwear that allows for free styling, breaking away from traditional swimsuit boundaries.
This lineup features three types of swimwear: the popular monokini from last year, an easy-to-wear camisole for everyday use, and a cute off-shoulder design with ruffles and ribbons.
The appeal lies in jouetie's unique patterns that stand out in summer coordinates, and its high fashionability that allows wearers to head straight into town. It can be easily incorporated into town styling with denim or skirts, in addition to beach scenes, making it active in any setting.
■ Product Overview
Product Name: Dot Frill Skirt Layered Monokini
Price: 15,400 yen (tax included)
Color: Black / Blue
Size: F
Product Name: Lingerie Cami Swimwear
Price: 17,600 yen (tax included)
Color: Brown / Beige
Size: F
Product Name: Cotton Lace Frill Off-shoulder Swimwear
Price: 16,500 yen (tax included)
Color: Off-white / Black
Size: F
■ Release Schedule
Mid-June 2026
Scheduled for sequential release at stores and web stores.
・RUNWAY channel: https://runway-webstore.com/jouetie/
・ZOZOTOWN: https://zozo.jp/brand/jouetie/
・Stores: https://jouetie.com/shoplist/
■ jouetie Official Site/SNS
HP: https://jouetie.com/
Web Store: http://runway-webstore.com/jouetie/
Instagram: https://www.instagram.com/jouetie_official/
X (formerly Twitter): https://twitter.com/jouetie_com
■ jouetie Concept
MIX GIRL
Based on street style
MIXing vintage, rock, mode, and romantic tastes in styling
Various spices create a sophisticated, playful fashion and lifestyle for women, unconstrained by age.
Pre-orders will begin on the official online store "RUNWAY channel" from Friday, April 24, 2026.
2026 Swimwear Collection
Sales page: http://s.runway-ch.jp/jt_2026swimwear
Swimwear that allows for free styling, breaking away from traditional swimsuit boundaries.
This lineup features three types of swimwear: the popular monokini from last year, an easy-to-wear camisole for everyday use, and a cute off-shoulder design with ruffles and ribbons.
The appeal lies in jouetie's unique patterns that stand out in summer coordinates, and its high fashionability that allows wearers to head straight into town. It can be easily incorporated into town styling with denim or skirts, in addition to beach scenes, making it active in any setting.
■ Product Overview
Product Name: Dot Frill Skirt Layered Monokini
Price: 15,400 yen (tax included)
Color: Black / Blue
Size: F
Product Name: Lingerie Cami Swimwear
Price: 17,600 yen (tax included)
Color: Brown / Beige
Size: F
Product Name: Cotton Lace Frill Off-shoulder Swimwear
Price: 16,500 yen (tax included)
Color: Off-white / Black
Size: F
■ Release Schedule
Mid-June 2026
Scheduled for sequential release at stores and web stores.
・RUNWAY channel: https://runway-webstore.com/jouetie/
・ZOZOTOWN: https://zozo.jp/brand/jouetie/
・Stores: https://jouetie.com/shoplist/
■ jouetie Official Site/SNS
HP: https://jouetie.com/
Web Store: http://runway-webstore.com/jouetie/
Instagram: https://www.instagram.com/jouetie_official/
X (formerly Twitter): https://twitter.com/jouetie_com
■ jouetie Concept
MIX GIRL
Based on street style
MIXing vintage, rock, mode, and romantic tastes in styling
Various spices create a sophisticated, playful fashion and lifestyle for women, unconstrained by age.