[Rebroadcast] 2026 Comparison of Lead Generation Methods: Webinar on Channel Strategy in the Generative AI Era
Majisemi Co., Ltd. will rebroadcast a webinar comparing major lead generation channels such as exhibitions and webinars, addressing the B2B marketing landscape transformed by generative AI. The session aims to support optimal investment decisions.
📋 Article Processing Timeline
- 📰 Published: May 18, 2026 at 18:00
- 🔍 Collected: May 18, 2026 at 09:31
- 🤖 AI Analyzed: May 19, 2026 at 07:06 (21h 34m after Collected)
■ Redefining the Value of Lead Generation Channels in the Age of Generative AI
The structure of B2B lead generation is undergoing a significant transformation due to the spread of generative AI. Traditional methods such as SEO and advertising are becoming less effective, and the criteria for channel selection are shifting. As AI assists in information gathering and comparative evaluation, companies must re-evaluate which methods are most effective.
■ Difficulty in Selecting Optimal Channels amidst Diversifying Lead Generation Methods
Lead generation methods have diversified with the revitalization of exhibitions and the maturation of webinars. However, since costs, resources, and lead quality vary by channel, it is difficult to find the optimal solution through simple comparison. Consequently, marketing managers are finding it challenging to decide which measures to focus on within limited budgets.
■ Overviewing and Comparing Lead Generation Methods by Objective
This seminar provides an overview of major channels, including exhibitions, conferences, comparison ads, and webinars, organizing their features and use cases. Based on the current state of lead generation in the era of generative AI, the session offers an opportunity to consider the best channel strategy for your company by comparing the strengths and challenges of each method.
■ Organizer/Co-organizer
Majisemi Co., Ltd.
■ Cooperation
Open Source Utilization Research Institute Co., Ltd.
Majisemi Co., Ltd.
Majisemi will continue to hold webinars that are 'useful to participants.'
The structure of B2B lead generation is undergoing a significant transformation due to the spread of generative AI. Traditional methods such as SEO and advertising are becoming less effective, and the criteria for channel selection are shifting. As AI assists in information gathering and comparative evaluation, companies must re-evaluate which methods are most effective.
■ Difficulty in Selecting Optimal Channels amidst Diversifying Lead Generation Methods
Lead generation methods have diversified with the revitalization of exhibitions and the maturation of webinars. However, since costs, resources, and lead quality vary by channel, it is difficult to find the optimal solution through simple comparison. Consequently, marketing managers are finding it challenging to decide which measures to focus on within limited budgets.
■ Overviewing and Comparing Lead Generation Methods by Objective
This seminar provides an overview of major channels, including exhibitions, conferences, comparison ads, and webinars, organizing their features and use cases. Based on the current state of lead generation in the era of generative AI, the session offers an opportunity to consider the best channel strategy for your company by comparing the strengths and challenges of each method.
■ Organizer/Co-organizer
Majisemi Co., Ltd.
■ Cooperation
Open Source Utilization Research Institute Co., Ltd.
Majisemi Co., Ltd.
Majisemi will continue to hold webinars that are 'useful to participants.'
FAQ
What specific methods can I learn in this seminar?
You can learn about the characteristics and use cases of major B2B lead generation methods such as exhibitions, conferences, comparison ads, and webinars, as well as the impact generative AI has on them.
How is generative AI affecting lead generation?
While traditional methods like SEO and advertising are becoming less effective, the importance of selecting channels and content strategies suited for AI-driven information gathering is increasing.
Who should participate in this webinar?
It is ideal for B2B marketing managers and business owners who are struggling to decide which lead generation measures to focus on within limited budgets and resources.