Rebroadcast: Webinar on BtoB Lead Acquisition Strategy Changing with AI Adoption
Majisemi Co., Ltd. is rebroadcasting a webinar titled "BtoB Lead Acquisition Strategy Changing with AI Adoption." This webinar addresses how the proliferation of generative AI is transforming information gathering and making traditional SEO and advertising less effective for lead generation. It proposes new strategies, including leveraging reliable data-driven media and re-evaluating events like webinars and exhibitions. The webinar is organized by Majisemi Co., Ltd., with cooperation from Open Source Utilization Research Institute Co., Ltd.
📋 Article Processing Timeline
- 📰 Published: April 13, 2026 at 18:00
- 🔍 Collected: April 13, 2026 at 16:35
- 🤖 AI Analyzed: April 13, 2026 at 19:51 (3h 15m after Collected)
The webinar focuses on the impact of AI on BtoB lead acquisition. With the rise of generative AI, information gathering shifts from traditional search to direct AI responses, altering how corporate content is viewed and how customers evaluate options. This necessitates new customer touchpoints for BtoB marketers, as traditional SEO, paid advertising, and comparison sites become less effective. Customers increasingly rely on AI-generated summaries for decision-making, diminishing the influence of conventional digital ads. The seminar will present effective lead acquisition strategies for the AI era, emphasizing the value of reliable data-driven media, webinars, and exhibitions to connect with prospective customers and generate high-quality leads.