株式会社LOVE&PEACE (Headquarters: Minato-ku, Akasaka; Representative Director: Taku Yamamoto), with the philosophy of "Weaving History, Connecting Hearts," held the "LALÙE 1st Anniversary" party to commemorate the first anniversary of its flagship store "LALÙE" located on Ginza Namiki-dori, Tokyo.

"LALÙE 1st Anniversary" Party

The event was a glamorous night attended by many celebrities and influencers. For details of the 1st anniversary party "LALÙE 1st Anniversary," please visit LALÙE's official Instagram.

Official Instagram: https://www.instagram.com/lalue.ginza/

The Next Year, and Beyond

To commemorate our first anniversary, we will be launching "STORY BATON."

"STORY BATON" is a special campaign that embodies LALÙE's brand concept of "Weaving History, Connecting Hearts." It is a system where selected customers use an Hermès bag for one month, and then pass it on to the next person.

By delivering the bag to a new owner each month, we engrave a new story onto the Hermès bag every month.

Message from the Representative

Representative Taku Yamamoto

I have been involved in this business for 17 years. It all began with handling miscellaneous tasks such as product inspection in my previous job. From there, I became a buyer, and as I encountered numerous items, I gradually became drawn to the charm of Hermès.

One of the reasons I was strongly moved by Hermès is its impeccable craftsmanship. I have felt higher durability than any other brand's leather I have handled, and many vintage items from 50 or 60 years ago remain in surprisingly solid condition. Even when used, they do not lose their natural beauty, and the meticulous design and stitching, down to the finest details, have moved me every day.

Furthermore, I feel that the sophisticated designs of items over half a century old, which blend naturally with modern attire when worn by contemporary individuals, are born precisely because Hermès has never chased fleeting trends.

"What constitutes a shopping experience that customers can love for a long time and have no regrets about?" When I considered this, choosing Hermès was a very natural decision for me.

Looking back, I have sourced approximately 30 billion yen worth of Hermès items over these 17 years. I consider it a truly fortunate experience. By engaging with so many items, I have gradually come to deeply understand the individuality and value of each piece: those that are immediately sought after, those that reach someone's heart over time, and those that evoke emotion simply by existing.

I want to deliver items that will not only please those looking for them now but will also remain in the hearts of customers five or ten years from now. With that sentiment, I will continue to carefully select a wide range of Hermès items.

I would be happy to witness the shining moments of as many customers as possible while continuing to refine my eye and skills.

Taku Yamamoto

Store Overview

LALÙE GINZA

Address: 8-5-4 Ginza, Chuo-ku, Tokyo

Business Hours: 12:00 - 20:00 (No regular holidays)

Official URL: https://lalue.tokyo/

Official Instagram: https://www.instagram.com/lalue.ginza/

Inquiries: pr@lalue.tokyo

Operating Company

LOVE&PEACE Co., Ltd.

Akasaka Phoenix Building 7F, 2-17-69 Akasaka, Minato-ku, Tokyo

03-6823-5534

https://loveandpeace.tokyo/

FACT BOX

  • Source: PR TIMES
  • Category: News