Craving it in Summer! Pursuing that Crunchy Texture: 'Sou Hinyari Mikan (with Vitamin C of 3 Oranges)' New Release Nationwide on June 1, 2026 (Mon)

Lotte Co., Ltd. will release 'Sou Hinyari Mikan' on June 1 (Mon) from the 'Sou' brand, which offers a crunchy texture with fine ice and a refreshing aftertaste. The Mikan flavor of Sou remains popular due to its deliciousness that pursues a realistic taste that you crave in summer and its unique texture. This new product is inspired by 'Mikan Ice,' a staple at baseball stadiums and music festivals. As various events are held toward summer, please enjoy this new Sou product, which is arranged in a modern style to match lively events and is perfect for the hot summer. ●Product Name: Sou Hinyari Mikan ●Release Date: June 1, 2026 (Mon) ●Release Area: Nationwide ●Category: Frozen Confectionery ●Content: 185ml ●Price: Suggested retail price 194 yen (tax included) ■Product Features: You can enjoy the deliciousness and texture that melts in your mouth, woven by fine ice. It is a quality that pursues the real cool taste and texture of Mikan. By adding Mikan pulp, the aroma of Mikan is further enhanced. It is perfect for refreshing on hot days with its cool and crunchy texture. The Mikan feeling is increased by adding Mikan extract. ■From a 'Travel Companion' of the past to a 'New Summer Standard' of the present: 'Sou Hinyari Mikan' released this time is a confident work that updates the 'frozen Mikan' that was once loved as a staple on station platforms and school lunches to a modern style. It is not just 'Mikan flavor.' We were particular about the optimal crunchy texture to reproduce the lively coldness like 'Mikan Ice' that you eat at baseball stadiums and music festivals the moment you take a bite. We finished it with a refreshing package design that makes you feel cool even from the visual, perfect for active summer scenes such as sports watching and outdoor activities. ■First in the 'Sou' brand! Happy Vitamin C formulation: This time, not only deliciousness but also 'Vitamin C' (equivalent to 3 oranges per product) is formulated for the first time as a brand. Make 'Japanese Summer' even more refreshing! Summer limited Sou appears! Sou Vanilla (Summer Quality), Sou Condensed Milk Strawberry (Summer Quality) will be renewed sequentially from early June 2026. Lotte Co., Ltd. will release summer quality products of 'Sou Vanilla' and 'Sou Condensed Milk Strawberry' from early June from the 'Sou' brand, which offers a crunchy texture with fine ice and a refreshing aftertaste. It is a Sou that has strengthened the refreshing and cool feeling suitable for the hot summer season by enlarging the fine ice and increasing the fine ice ratio for the summer limited edition. Please try the summer limited Sou during this period.