Longines Omotesando Pop-Up Commemorates HydroConquest Concept Store with Collaboration Drinks at The Strings Omotesando

NEWSLETTER

Swiss watch brand Longines, boasting over 190 years of history, is holding a limited-time "Longines Omotesando Pop-Up ~HydroConquest Concept Store~" until August 26, 2026. To commemorate this, they have collaborated with "The Strings Omotesando," an iconic location in Omotesando, to offer three types of drinks (two cocktails and one mocktail) inspired by the three representative models of the new "HydroConquest." These will be available from July 11, 2026, to August 26, 2026, at two sophisticated venues: the adult's hideaway BAR "TIME NEST BAR LOUNGE," located in the basement directly connected to Omotesando Station, and "Cafe & Dining ZelkovA," on the first floor facing the beautiful zelkova tree-lined avenue.

Additionally, at the "Longines Omotesando Pop-Up ~HydroConquest Concept Store~," collaboration drinks can be experienced during the "Friday Sunset ~Summer Refresh Drink~" event (reservation required), held every Friday during the collaboration period. Furthermore, on "HydroConquest Special Days" held on July 11 (Sat) and August 8 (Sat), customers who post on their social media accounts with a designated hashtag will receive an original cocktail prepared before their eyes as a gift. On both days, those who register as friends on the official LINE account will receive a complimentary original mini fragrance.

This summer, enjoy the charm of the sporty and elegant dive watch collection through refreshing collaboration cocktails that embody the world of "HydroConquest."

<Summer Cocktail with Longines HydroConquest>

Period: July 11, 2026 (Sat) - August 26, 2026 (Wed)

Location: The Strings Omotesando

B1F "TIME NEST BAR LOUNGE" / Hours: 5:00 PM - 11:00 PM (Last Order 10:30 PM) *Closed Sundays and Mondays

1F "Cafe & Dining ZelkovA" / Hours: 11:30 AM - 10:00 PM (Last Order 9:00 PM)

Reservations & Inquiries: 03-5778-4566 (Direct line to Cafe & Dining ZelkovA), 03-5778-4539 (Direct line to TIME NEST BAR LOUNGE) https://www.strings-group.jp/omotesando/

Luminous Dive ¥1,800 (15% service charge not included)

An exquisite drink inspired by the vibrant "Luminous Blue" of Longines' classic diver's watch, the "HydroConquest." A luxurious blend of Blue Curaçao, Coco Canoo, and lychee liqueur expresses the deep, clear blue of the ocean, creating a refreshing and subtly fruity summer taste. The vibrant aroma of orange enhances the mysterious blue flavor.

Frosted Blue Breeze (Mocktail) ¥1,400 (15% service charge not included)

A new sensation botanical mocktail inspired by the refreshing "Frosted Blue" dial. A base of carefully selected non-alcoholic gin and blue curaçao syrup is combined with sparkling tonic water. The refreshing acidity of fresh lime and the pleasant aroma of rosemary create a delightful experience.

Verdant ZelkovA Martini ¥1,900 (15% service charge not included)

A sophisticated original martini that layers the beautiful zelkova tree-lined avenue of Omotesando with the "Verdant Green" of the HydroConquest. Based on dry gin, it harmoniously balances matcha liqueur, green tea, and the refreshing acidity of kiwi syrup to express a profound green. The beautiful matcha sugar rimming the glass adds a pleasant sweetness, while the mint floating in the center creates a modern and refined coolness.

<Longines Omotesando Pop-Up ~HydroConquest Concept Store~>

Period: June 6, 2026 (Sat) - August 26, 2026 (Wed)

Hours: Weekdays: 12:00 PM - 8:00 PM / Saturdays, Sundays, and Holidays: 11:00 AM - 7:00 PM

Address: 5-8-5 Jingumae, Shibuya-ku, Tokyo

Phone: 03-5468-1655

HydroConquest Special Day:

Date & Time: July 11, 2026 (Sat) & August 8, 2026 (Sat) / 11:00 AM - 7:00 PM

Regarding Drink Provision:

- One original drink will be presented per person who posts on their social media account with the designated hashtag.

- Cocktails are limited to customers aged 20 and over. Please be aware that identification may be requested for age verification.

- By registering as a friend on Longines' official LINE account, you will receive an original mini fragrance (2ml) inspired by "Frosted Blue," "Luminous Blue," and "Verdant Green" (limited quantity, available while supplies last).

Friday Sunset ~ Summer Refresh Drink ~:

Dates: July 17 (Fri), 24 (Fri), 31 (Fri), August 7 (Fri), 14 (Fri), 21 (Fri)

Reservation required (5:00 PM - 6:00 PM / 6:30 PM - 7:30 PM, 10 people per session) *Different cocktails will be available on July 3 & 10.

Reservation Form: https://tinyurl.com/5dkupxbd

Longines Omotesando Pop-Up Special Site: https://www.longines.com/jp/universe/news/corporate/2026/longines-omotesando-popup

Longines Official Website: https://www.longines.jp

Longines Official LINE Account: https://page.line.me/080cjajm

Longines Official X Account: https://x.com/Longines_Japan

#LonginesWatch #LonginesOmotesandoPopup

#HydroConquestCWG #HydroConquest

About The Strings Omotesando

Directly connected to Omotesando Station. This complex facility, opened in October 2017, features a designer chapel offering a sense of natural warmth, four sophisticated banquet rooms blending New York and Tokyo styles, and a dining area facing Omotesando's tree-lined avenue.

Official Website: https://www.strings-group.jp/omotesando/

[Store Overview] TIME NEST BAR LOUNGE

The name "TIME NEST" signifies a place (nest) where one can escape the hustle and bustle of the city and forget time. Located in the basement directly connected to Omotesando Station, accessible without going above ground, it is a luxurious, clandestine space reinterpreting Prohibition-era New York. Enjoy an immersive bar lounge for adults where exquisite drinks reinterpreting history merge with the chef's inspired cuisine in this hidden basement gem.

Location: B1F, The Strings Omotesando, 3-6-8 Kita-Aoyama, Minato-ku, Tokyo

Hours: 5:00 PM - 11:00 PM / Closed: Sundays and Mondays

Phone Number: 03-5778-4539 (Direct line to TIME NEST BAR LOUNGE)

Official Website: https://www.strings-group.jp/omotesando/restaurant/timenest/

[Store Overview] Cafe & Dining ZelkovA

The name ZelkovA refers to the "zelkova tree." The lobby, extending from Omotesando's zelkova tree-lined avenue, features a terrace where green sunlight filters through. In a space symbolizing Omotesando, enjoy international cuisine inspired by New York, a melting pot of global flavors.

Location: 1F, The Strings Omotesando, 3-6-8 Kita-Aoyama, Minato-ku, Tokyo

Hours: 11:30 AM - 10:00 PM

Phone Number: 03-5778-4566 (Direct line to Cafe & Dining ZelkovA)

Official Website: https://www.strings-group.jp/omotesando/restaurant/zelkova/

About Longines (LONGINES)

Longines has been based in Saint-Imier, Switzerland, since 1832. Its watchmaking expertise reflects a strong passion for tradition, elegance, and performance. With a long history as a timekeeper for world sports championships and a partner of international sports federations, it has built strong and lasting relationships with the sports world. Bearing the winged hourglass as its emblem, Longines is known for its elegant timepieces, with the slogan "Elegance is an attitude." As a member of the Swatch Group, a leading global watch manufacturer, it has stores in over 150 countries. For more information, please visit the official website at www.longines.jp.