Job Search Site "Jobty" Rebranded as "Lofty Job," New Commercial Featuring Ririka Moriwaki Released, Supporting "Enjoying Work" with 80% of Jobs Open to Inexperienced Candidates.

Lofty Inc., headquartered in Chiyoda-ku, Tokyo, and led by Representative Director Takahiro Takano, has rebranded its job search platform "Jobty" to "Lofty Job." This initiative aims to promote a culture of enjoying work amidst a growing labor shortage. A new web commercial featuring talent Ririka Moriwaki began airing on April 11, 2026, via YouTube advertising. The commercial's objective is to enhance brand recognition, increase applicant numbers, and strengthen branding for new graduate recruitment. "Lofty Job" covers a wide range of professions including factory, logistics, sales, office, engineering, and security, primarily in the Kanto region and nationwide. Key features include location-based job search, articles explaining dispatch work, and approximately 80% of job listings being accessible to candidates without qualifications or prior experience. The platform also offers both long-term and short-term positions and free job consultations. Lofty Inc. was established on October 21, 2002, and will celebrate its 25th anniversary in 2027. Its mission is to create new ways of working, providing comprehensive human resources services.