LIXIL Housing R&D Co., Ltd. Ifulhome Company has concluded a franchise agreement with Shiso Jutaku Co., Ltd. (Head Office: Himeji City, Hyogo Prefecture; President and CEO: Kazuki Okamoto), a construction and real estate company primarily operating in Himeji City, Hyogo Prefecture.
Shiso Jutaku, newly joining the Ifulhome franchise network, has been a locally rooted construction firm since its founding in 1973, primarily serving the Himeji area. The company specializes in custom wooden frame houses using traditional post-and-beam construction methods and also undertakes commercial building projects, large-scale renovations, and real estate operations, demonstrating diverse construction experience and strong responsiveness. However, in response to rapid changes in the market environment and increasingly diverse customer needs, the company recognized the necessity of establishing new customer acquisition strategies, introducing sales approaches focused on performance, and improving operational efficiency and system utilization through digital tools.
We determined that introducing Ifulhome's nationally proven brand strength and established franchise system could provide solutions to these challenges. By combining Shiso Jutaku's reliable construction expertise with our know-how, we anticipate further enhancing regional contributions in the Himeji area, leading to the conclusion of this franchise agreement. Going forward, operations are scheduled to commence around August 2026 under the name 'Ifulhome Himeji Store,' with Himeji City as its primary business territory.
Through this partnership with Shiso Jutaku, we aim to strengthen our service delivery system in the Himeji region (including Himeji City, Takasago City, Shisso City, and surrounding areas) more than ever before. Under our mission of 'providing better homes to more people in a more rational way,' we will strongly support Shiso Jutaku's philosophy of 'contributing to the community and growing corporate value together with employees' through our brand power and expertise. Our goal is to continue offering high-quality, value-driven homes at fair prices to a wide range of generations considering homebuilding in the Himeji area.
◆ Overview of Ifulhome
Since its founding in 1984, Ifulhome has championed the mission of 'providing better homes to more people in a more rational way.' As a pioneer in developing and implementing a residential franchise chain system that enables anyone to confidently own a home, it has consistently delivered high-quality homes at fair prices through superior cost performance and standardized quality, providing over 180,000 homes to date.
- Company Name: LIXIL Housing R&D Co., Ltd. Ifulhome Company
- Representative: Company President Kohta Higuchi
- Head Office: 1-1-1 Nishishinagawa, Shinagawa-ku, Tokyo 141-0033
- URL [LIXIL Housing R&D Co., Ltd.]: https://www.lixil-jk.co.jp/
[Ifulhome]: https://www.eyefulhome.jp/
◆ Overview of LIXIL Housing R&D Co., Ltd.
A member of LIXIL, engaged in comprehensive housing-related businesses, including manufacturing and sales of residential and building materials and equipment, and operation of residential franchise chains. As the operator of residential franchise chain businesses, it manages three brands: Ifulhome, Fias Home, and GL Home, operating one of Japan's largest residential franchise chain businesses. Additionally, starting in 2024, it launched the housing voluntary chain (VC) business 'YUIE PROJECT,' and in 2025, it will launch the detached house renovation VC business 'DUUO,' expanding its residential VC operations.
◆ Shiso Jutaku Co., Ltd.
- Company Name: Shiso Jutaku Co., Ltd.
- Representative: President and CEO Kazuki Okamoto
- Location: 164-18 Amatsu, Otsu-ku, Himeji City, Hyogo Prefecture
- Founded: April 1973
- Business Activities: Construction contracting, planning, design; real estate sales, leasing, management, etc.
- URL: https://sisojuken.co.jp/
Overview: Shiso Jutaku Co., Ltd. was established in Himeji City, Hyogo Prefecture, in 1973. Guided by the philosophy of 'building authentic homes that bring joy to customers alongside the community,' the company values 'building trust and harmony with customers.' It operates diverse businesses including construction, real estate sales and management, and hospitality operations such as hotels and inns, providing a wide range of locally rooted services.
FACT BOX
- Source: PR TIMES
- Category: Partnership