Livero Inc. (Headquarters: Minato-ku, Tokyo; President and CEO: Hidetoshi Kashima; hereinafter 'the Company'), which operates a platform service business for new lifestyles, has launched its 'Office Relocation Concierge Service,' leveraging its accumulated expertise in relocation support and a network of over 150 moving companies.
It is said that '80% of a successful relocation is determined by the choice of vendor.'
This service is a decision-making support service that eliminates 'decision risk' (opacity in decision-making) in office relocation.
Office relocation is a critical decision involving millions to tens of millions of yen, yet the quotation conditions and formats differ among vendors, making comparison inherently difficult. Consequently, there are many cases where decisions must be made without clear justification, placing a significant psychological burden on the individual in charge.
The Challenge of 'Decision Risk' Hidden in Office Relocation
The background to this lies in the difficult-to-compare quotation structure and the personalization of decision-making.
In office relocation, personnel in general affairs and administrative departments face a 'structure that forces decision-making based on opaque grounds.'
For example, the following situations occur:
* Risk of problems with on-the-day work quality as a result of choosing the cheapest vendor. * Anxiety about being unable to explain the validity of a high-priced quote internally. * A structure where the responsibility for the outcome of the decision is concentrated on the individual in charge.
The Company has defined these challenges as 'decision risk.'
This is not merely a problem of operational burden but a structural issue that also affects the quality of corporate decision-making and governance.
Concierge Service to Eliminate 'Decision Risk'
This service resolves this structural issue.
This service is not merely a vendor introduction or administrative代行 (agency) service, but a concierge service aimed at 'ensuring the legitimacy of decision-making.'
Leveraging the Company's accumulated knowledge in relocation support and its network of over 150 moving companies nationwide*¹, we provide consistent support from vendor selection and comparison to decision-making. *¹ Participating companies in 'HAKOPLA,' our platform service for moving companies.
Three Mechanisms to Protect the Person in Charge
This service ensures the validity of decision-making through the following mechanisms:
1. 'Ensuring Comparability' through Quote Standardization
We convert differing quotation conditions and expressions from each moving company into a unified format, enabling side-by-side comparison.
This allows the person in charge to make decisions based on objective data rather than intuition.
2. 'Visualization of Quality' through On-site Quote Attendance
In Tokyo and the three surrounding prefectures, a concierge attends on-site quotes to assess the moving company's 'work quality' and the 'validity of the quote' on the spot.
This eliminates uncertainty and reduces the risk of problems on the day of the relocation.
3. 'Optimal Vendor Selection' from a Neutral Standpoint
The Company serves as the administrative office for the 'Association for Creating the Future of the Moving Industry' and selects vendors from a neutral standpoint, without bias towards specific moving companies.
This ensures optimal condition adjustments and selection from a comprehensive industry perspective.
Impact on the Industry
This service is an initiative to visualize and standardize the decision-making process for office relocation, which has traditionally been a black box.
As a result, office relocation is expected to evolve into a phase that emphasizes not only 'price comparison' but also 'validity of decision-making' and 'accountability.'
Future Outlook: Towards a 'Total Platform' for Office Relocation
Moving forward, the Company aims to expand its services into the following areas to build a total platform for office relocation:
* Interior and infrastructure construction (partitions, LAN, communication environment) * Property proposals (collaboration with office brokerage companies)
We will provide end-to-end support from property selection to relocation, interior design, and after-sales service, offering a foundation that supports smooth corporate decision-making and growth.
Message to the Person in Charge
It is said that '80% of a successful relocation is determined by the choice of vendor.' However, the person in charge does not need to bear this decision alone.
Livero supports the decision-making of those in charge, acting as a 'breakwater' to ensure the legitimacy of their decisions.
Towards Expanding Office Relocation Services: Seeking Partner Companies
As this service expands, the Company is seeking partner companies in various fields such as interior design, communications, and real estate.
We aim to build a 'relocation infrastructure' that provides one-stop solutions for office relocation challenges.
About 'HAKOPLA,' a Platform Connecting Moving Companies
HAKOPLA is a platform service for moving companies launched in July 2019 to solve common challenges faced by each company through 'connection.' In the moving industry, where horizontal collaboration has traditionally been difficult, HAKOPLA has achieved loss and cost reduction, operational efficiency, and profit improvement through various measures such as mutual cooperation between moving companies by matching 'moving projects,' 'material collection work,' and 'empty trucks,' joint purchasing of fuel and materials, and matching personnel and warehouses. Beyond solving problems for moving companies, it also addresses social issues, such as the development of trunk line transportation services for CO2 reduction, the launch of the 'Zero Moving Refugees Project' (2020), and the establishment of the 'HAKOPLA Disaster Support Network' (2023). As of April 2026, over 150 moving companies nationwide participate and are solving their challenges by utilizing this platform.
About Livero
— For both those embarking on a new life and companies involved in new lives, 'Turning troubles into triumphs.'
Our mission is to 'turn troubles into triumphs' for both individuals starting new lives and companies involved in new lives. Through the construction and provision of a new lifestyle service platform, we aim to make the life event of starting a new life more convenient and comfortable. From an all-user-first perspective, we strive to solve various social issues and realize a sustainable society. The new lifestyle service platform has built a strong network of 1,079 service providers* who offer services such as apartment hunting, moving, and utilities to 4,147 registered corporate clients* and 1,491 registered real estate businesses*. In 'HAKOPLA,' released in 2019, we are working to solve challenges faced by moving companies and social issues through the development and provision of various services. In May 2023, our activities in this service were recognized, and the Company was selected as a partner company (administrative office) for the 'Association for Creating the Future of the Moving Industry,' where moving company executives gather to tackle industry challenges. We are working to further improve services through strong partnerships with affiliated companies and address various challenges faced when starting a new life. *As of end of March 2025.
Livero Inc. Overview
Company Name: Livero Inc. [TSE Growth: 9245] Representative: Hidetoshi Kashima, President and CEO Head Office: NTT Toranomon Building 3F, 3-8-8 Toranomon, Minato-ku, Tokyo Capital: 425 million JPY Established: May 2009 Business Activities: Relocation Support Business URL: https://www.livero.co.jp/
【Contact for this matter】 Livero Inc. Business Division, Moving Business Department, Yahagi MAIL: pr@livero.co.jp Inquiry Form for Media: https://www.livero.co.jp/inquiry/
FACT BOX
- Source: PR TIMES
- Category: Service Launch