Pets Tokyo Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Raymond), a group company of Lehman Holdings Co., Ltd., will hold the "Otsu Kyushutai Campaign" on its official Instagram as part of its efforts to reduce food loss. This campaign was planned with the desire to deliver edible pet food without waste.

◼️ What is the Otsu Kyushutai Campaign? This campaign is a giveaway project conducted on Instagram, where participants can enter by following and liking. It is designed to be an enjoyable way for more people to learn about the food loss problem.

In fact, a large amount of pet food that is still edible is discarded annually. When converted to "Yaki Cheese Tara" (1 bag of 18g), this amounts to approximately 333.33 million bags (estimated).

Pets Tokyo has addressed these issues by selling products nearing their expiration date at a discount and utilizing them as training treats, achieving zero waste to date.

"We want to properly deliver what is still delicious." With this in mind, this campaign is recruiting "Otsu Kyushutai" (Snack Rescue Team) members to work together on food loss reduction.

◼️ Otsu Kyushutai Campaign Details Campaign URL: https://www.instagram.com/p/DXgjO2FE5P3/?img_index=1 Campaign Period: April 24, 2026 (Fri) - May 6, 2026 (Wed/Holiday) 23:59 JST How to Apply: ・Follow Pets Tokyo official Instagram account (@petstokyo_official) ・Like the target post

Number of Winners: 4 people Winners will be contacted via Instagram direct message after May 6, 2026. *Please see Instagram for campaign precautions.

◼️ Prize Product Yaki Cheese Tara (Dog Treat)

[Made in Japan, Additive-Free] Premium treat "Yaki Cheese Tara" made with the natural flavor of ingredients, considering your dog's health. Fish paste (such as cod) with natural cheese added, offering a crispy texture and enjoyable cheese aroma ♪ Made with carefully selected safe and secure ingredients and finished with a meticulous manufacturing process. Suitable for a wide range of dogs from small to large, it is recommended not only as a snack but also as a topping for food or homemade meals.

[Popular in physical stores! Trusted treat] This product is also sold at Pets Tokyo's various physical stores, including pet daycare centers, grooming salons, pet hotels, and animal hospitals. It is loved by many pet owners and their dogs in actual stores, allowing them to experience its quality and peace of mind.

[Ingredients (per 100g)] Crude Protein 25.0% or more, Crude Fat 25.0% or more, Crude Fiber 0.1% or less, Crude Ash 3.0% or less, Moisture 20.0% or less Calories: 302kcal

[Raw Materials] Dairy products as main ingredients (natural cheese, vegetable oil, salt), processed fish paste (cod and other fish paste, vegetable protein (including wheat and soy), etc.), sorbitol, casein Na, stabilizers (processed starch, thickener polysaccharides), processed starch, acidulant, emulsifier, trehalose, seasoning (amino acids, etc.), flavor, coloring (gardenia yellow pigment)

[Country of Origin] Japan

About Pets Tokyo Co., Ltd. ── Pets Tokyo is a pet daycare that makes you want to visit again. ── Pets Tokyo is a complex care space centered on a daycare for pets and their owners. By providing all services—daycare, grooming, hotel, and training—in "the usual place," we support a life where trust and peace of mind connect both dogs and their owners.

Company Profile Company Name: Pets Tokyo Co., Ltd. Location: VORT Hirakawacho II 5F, 2-4-5 Hirakawacho, Chiyoda-ku, Tokyo Business Activities: Pet daycare business / Pet hotel business / Grooming business / Animal hospital business / Merchandise sales business / Animal welfare business / School business URL: https://petstokyo.com/

Contact Us ■ Email marketing@petstokyo.com ■ SNS Pets Tokyo Official Instagram https://www.instagram.com/petstokyo_official/ Pets Tokyo Official TikTok https://www.tiktok.com/@petstokyo Press Contact: Kikuchi

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  • Source: PR TIMES
  • Category: キャンペーン