Bring your "Oshi" to the field.

What would happen if Miku was at the fishing spot?

Fishing and outdoor gear brand "DRESS," under the official supervision of Crypton Future Media, Inc., will release a total of 12 collaboration items with the world-renowned virtual singer Hatsune Miku starting in June 2026. Pre-orders have begun today on the official website, Amazon, and other platforms.

These are not just products with character stickers attached. While preserving the world of Hatsune Miku, DRESS has poured in the know-how cultivated over many years as a "fishing gear specialized brand" to pursue functions and durability that actually catch fish.

*Based on our research (as of March 2026). As a collaboration with a specialized fishing/fishing gear brand.

Exclusive Limited Illustration by the Overwhelmingly Popular Illustrator "Scotty"!

The Hatsune Miku visual used for the main project and each item is a completely new illustration by the popular illustrator "Scotty" (@Sco_ttie on X), who has over 940,000 SNS followers and is currently so popular that they have stopped accepting new commissions.

Scotty's Limited Illustration of Hatsune Miku

This new worldview of "Hatsune Miku x Fishing" is expressed with Scotty's characteristic delicate and dynamic touch. The result is a special design available only through this collaboration, merging the functional beauty of fishing gear with the character's charm.

Hatsune Miku x Fishing Gear — Commitment to "Miku-ness"

The core of this collaboration was designing products based on the criterion: "Can we make fishing gear that will truly satisfy Hatsune Miku fans who love fishing?"

It is not just merchandise featuring a character. As a specialized fishing gear brand, we have incorporated the world of Hatsune Miku into every detail while pursuing specifications that function in the field, such as embankments and managed fishing areas.

Product Lineup (Total 12 Items)

The consistent focus for this collaboration was the standard: "Satisfying both Hatsune Miku fans and anglers alike." Rather than just visual-focused collab goods, we have carefully overlaid the world of Hatsune Miku onto the quality DRESS has cultivated in fishing gear.

01. Hatsune Miku x DRESS: Hatsune Miku's Light-up Reel Equipped with a unique gimmick that glows when the handle is turned. The Hatsune Miku motif colors stand out brilliantly during night fishing or twilight.

02. Hatsune Miku x DRESS: Hatsune Miku's Light-up Fishing Rod A fishing rod that glows in Hatsune Miku colors. A highly versatile rod suitable for a wide range of fishing, including sabiki fishing, light casting, hole fishing, and lure fishing.

03. Hatsune Miku x DRESS: Drepan Lure - Piapro Characters A metal vibration lure themed after Piapro Characters. High collectability with 8 types in total (7 types + 1 rare).

04. Hatsune Miku x DRESS: Hatsune Miku Metal Jig 30g+40g Set (R-Sardine Collab Model) The famous "R-Sardine" (Real Sardine) jig, boasting numerous catch records, appears in a special Hatsune Miku color scheme.

(Items 05 to 12 include Eging jigs, waterproof backpacks, pliers, PE line, stickers, T-shirts, badges, and acrylic stands.)

FACT BOX

  • Source: PR TIMES
  • Category: New Product
  • Organizations: Amazon